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E-travel and Tourism
C/T/134. Consumer theory and ICT applications in tourism and hospitality
- WORDS:
- 3800
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper looks at the recent trend in the tourism and hospitality industry related to the use of information communication technology (ICT) analyzing the changes brought about by ICT and focusing on the development of the consumer centric market (CCM). CCM evolution is discussed with references to consumer theory, CCM features in the tourism, travel and hospitality industries are identified.
KEYWORDS: Tourism and Hospitality, Consumer theory, ICT, e-travel and tourism, consumer centric market,
Other Papers On: E-travel and Tourism
Other Papers On: Customer-Centric Marketing
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- Dissertations and Proposals
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Keywords Tag Cloud
tourism hospitality packages holiday intangibility perishability selling internet review travel literature customer relationship ei ict management disintermediation applications businesses changes international theory british dynamics proposal online strategic tour operators overcome airline southwest development study effects information role visual planning hr technology c consumer
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WHAT OTHERS HAVE SAID
Thanks for your fabulous service. I have received the paper.Rebecca
