Browse our collection of papers in
PEST Analysis
C/B/2683. PESTEL and Porter's 5 Forces analyses of BHP Billiton
- WORDS:
- 1700
- DATE:
- 2010
- PRICE:
- 19.99 GBP
This paper presents an overview of BHP Billiton. Within the paper is a PESTEL analysis which critically assesses Political, Economic, Social, Technological, Environmental and Legal factors affecting BHP Billiton, and Porter's 5 Forces analysis of BHP Billiton, which discusses the bargaining power of customers, bargaining power of suppliers, threat of new entrants and threat of substitute products and intensity of competitive rivalry affecting BHP Billiton.
KEYWORDS: PEST, PESTEL, PESTLE, Porter, 5 forces, five forces, BHP Billiton,
C/B/2679. PESTEL and SWOT analyses of BHP Billiton
- WORDS:
- 1700
- DATE:
- 2010
- PRICE:
- 19.99 GBP
This paper presents an overview of BHP Billiton. The paper consists of a SWOT analysis, which is used to evaluate the strengths, weaknesses, opportunities and threats of BHP Billiton. Also included within the paper is a PESTEL analysis, which critically assesses Political, Economic, Social, Technological, Environmental and Legal factors, affecting BHP Billiton.
KEYWORDS: PESTEL, PEST, SWOT, TOWS, BHP Billiton,
C/B/2678. PESTEL analysis of BHP Billiton
- WORDS:
- 1200
- DATE:
- 2010
- PRICE:
- 19.99 GBP
This paper presents an overview of BHP Billiton. The paper consists of PESTEL analysis, which stands for Political, Economic, Social, Technological, Environmental and Legal, critically assessing a framework of macro-environmental factors affecting BHP Billiton.
KEYWORDS: PEST, PESTEL, PESTLE, BHP Billiton,
C/B/2676. PESTEL, Porter's 5 Forces, SWOT and Value Chain analyses of BHP Billiton
- WORDS:
- 2750
- DATE:
- 2010
- PRICE:
- 29.99 GBP
This paper looks at the BHP Billiton, one of the World leading diversified conglomerate engaged in mineral exploration and production. It examines the environment in which BHP Billiton is operating with the help of the PESTEL analysis and then this report goes on to scrutinize the attractiveness and competitiveness of the mineral industries in worldwide (Porter’s Five Forces analysis).Additionally, SWOT analysis is undertaken to highlight the company’s strengths and weaknesses and to reveal any opportunities it can capitalize on and threats it may encounter in the process of further development (SWOT) and finally its value chain analysis is described.
KEYWORDS: PEST, PESTEL, PESTLE, SWOT, Porter, 5 forces, TOWS, Value Chain, BHP Billiton,
C/B/2675. External environment and marketing mix of Tesco
- WORDS:
- 2950
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper looks at the impacts of the external (macro) environment on marketing decisions of Tesco examining their marketing strategy along the lines of the PESTEL and marketing mix models. The key factors behind the company’s success in sustaining competitive advantage are identified. Initial task of this paper was: Select an organisation and discuss how the macro environment has influenced its marketing decision making, for the last 12 months, and how it is likely to influence its future decision making. Using the same organisation, discuss how the marketing mix is used by the strategist to gain competitive advantage in its chosen sector.
KEYWORDS: External environment, marketing mix, Tesco, PESTEL, competitive advantage,
C/B/2673. PESTEL and Porter's 5 Forces analyses of AirAsia
- WORDS:
- 1650
- DATE:
- 2010
- PRICE:
- 19.99 GBP
This paper presents an overview of AirAsia. Within the paper is a PESTEL analysis which critically assesses Political, Economic, Social, Technological, Environmental and Legal factors affecting AirAsia, and Porter's 5 Forces analysis of AirAsia, which discusses the bargaining power of customers, bargaining power of suppliers, threat of new entrants and threat of substitute products and intensity of competitive rivalry affecting AirAsia.
KEYWORDS: PEST, PESTEL, PESTLE, Porter, 5 forces, five forces, AirAsia,
C/B/2669. PESTEL analysis of AirAsia
- WORDS:
- 1150
- DATE:
- 2010
- PRICE:
- 19.99 GBP
This paper presents an overview of AirAsia. The paper consists of PESTEL analysis, which stands for Political, Economic, Social, Technological, Environmental and Legal, critically assessing a framework of macro-environmental factors affecting AirAsia.
KEYWORDS: PEST, PESTEL, PESTLE, AirAsia,
C/B/2667. PESTEL, Porter's 5 Forces, SWOT and Value Chain analyses of AirAsia
- WORDS:
- 2650
- DATE:
- 2010
- PRICE:
- 29.99 GBP
This paper studies AirAsia, the leading low fare airline of Asia with origins in Malaysia. Firstly, it performs PESTEL analysis to scan the environment in which AirAsia operates and then goes on to examine the barriers, competition and viability of the airline industry in the region with the help of Porter’s Five Forces model. \\r\\n Moreover, SWOT analysis is performed to study strengths and weaknesses of the company and to identify any opportunities it can benefit from as well as potential threats that may cause trouble for AirAsia. Finally, Value Chain analysis is carried out to understand primary and support activities of company that help in attaining competitive advantage.
KEYWORDS: PEST, PESTEL, PESTLE, SWOT, Porter, 5 forces, TOWS, Value Chain, AirAsia,
C/B/2664. Analysis of the future of the UK car industry
- WORDS:
- 2950
- DATE:
- 2010
- PRICE:
- 29.99 GBP
This report analyses and discusses the future developments in the British car industry by reviewing a number of drivers that are likely to shape the sector in the future. The study commences with providing a brief outline of the UK car industry followed by an in depth analysis of the external environment using PEST tool. Eight key drivers that are the most significant for the future developments of the industry are identified and applied in the impact / uncertainty model. Future scenarios are developed considering the highest impact and highest uncertainty drivers.
KEYWORDS: Car Industry Future, PEST, Impact model, Uncertainty Model, Scenario Planning, Shape or Adapt!,
C/B/2658. Scenarios of UK auto industry development
- WORDS:
- 3150
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper looks at the future of the UK car industry describing its background and analysing the key external drivers of the industry using the PEST and the Uncertainty Impact models. Possible scenarios of the industry development are examined considering the impact of each scenario on car manufacturing companies.
KEYWORDS: Scenario Planning, UK Automotive Industry,
C/M/1541. Managing Change and Innovation in Royal Mail
- WORDS:
- 3300
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper looks at the external and internal challenges faced by the UK Royal Mail (RM) Group reviewing their background and PESTEL features, describing the current work design, and addressing the need for the innovation and upgrading of the RM sorting and distribution processes. Approaches to change management (CM) are discussed with references to related cases and CM theory. SWOT analysis of RM with regard to change is conducted, associated risks are identified. New machinery proposed for the sorting process is described analysing associated innovations and changes in the normal working practices. The objectives and benefits of the innovation are highlighted considering the problem of resistance to change and advising on a step by step change procedure.
KEYWORDS: Royal Mail, change management, innovation, PESTEL, SWOT,
S/B/574. Dissertation. Electronic commerce in the European Union. The case study of Premier Tours Ltd.
- WORDS:
- 9150
- DATE:
- 2010
- PRICE:
- 99.99 GBP
This dissertation assesses the social and economical significance of electronic commerce in the context of the European region. Of particular interest in this dissertation is the examination of the issues of e-commerce and the problems of commercial transaction, the delivery of products, current legislation, and how the ongoing global crisis has affected the business. The dissertation aims to respond to the following three research questions: How has the significance of e-commerce in the EU changed over the last decade? In which directions is consumer protection needed? How did the global crisis affect the e-market? The dissertation goes on to complete the following objectives: Assess the penetration of the internet and the development of the electronic commerce in all 27 Member States of the European Union, Identify the main problems of electronic commerce in the EU and give recommendations in order for them to be solved, Introduce the main theoretical issues by summarizing the few literary sources available on electronic commerce. The writer uses the case study of Premier Tours Ltd as an example. A PESTEL research model is used in order to create a comprehensive picture of the macro environment in which the company operates. Primary research from a customer poll and secondary research from external sources are used.
KEYWORDS: Dissertation, electronic commerce, e-commerce, security, privacy, consumer protection, European Union, EU, Premier Tours Ltd., Bulgaria, internet, pestel, PEST, travel, hospitality,
C/B/2647. Analysis of the chocolate industry
- WORDS:
- 600
- DATE:
- 2010
- PRICE:
- 9.99 GBP
The PESTEL and Strategic Group Analysis of the chocolate industry are presented in this paper. A brief overview of the threats that iconic brands such as Hersheys, Nestle and Cadbury face are outlined and a diversification of product development is considered as a strategic solution.
KEYWORDS: Chocolate Industry, PESTEL Analysis, Strategic Group Analysis, Framework with competitors, PEST analysis,
C/B/2646. PESTEL, SWOT, Porter's 5 Forces analyses and Financial Ratios and Share price performance analyses of Balfour Beatty
- WORDS:
- 4100
- DATE:
- 2010
- PRICE:
- 49.99 GBP
The first part of this paper examines the business environments in which Balfour Beatty operates, via PESTEL analysis, followed by evaluation of its competitiveness in the construction and infrastructure industry in UK though Porter’s 5 forces analysis. Then, a SWOT analysis is undertaken to identify the strengths and weakness, and also to reveal the potential opportunities that Balfour would consider and underlying weakness that they should improve in the future. The second part of this paper evaluates the financial position of Balfour Beatty over the last 5 years (2005-2009) through various financial ratios analysis (Profitability, Liquidity, and efficiency), followed by the share price performance analysis over the past 5 years, together with the comparison analysis against both construction material sector and FTSE 250 index.
KEYWORDS: PEST, PESTEL, PESTLE, SWOT, Porter, 5 forces, TOWS, Balfour Beatty, Share Performance, financial analysis,
C/F/791. Financial Services and Retail Distribution Review: PESTLE Analysis
- WORDS:
- 1900
- DATE:
- 2010
- PRICE:
- 19.99 GBP
The paper presents PESTLE analysis of the UK financial services industry in light of the changes introduced by the Retail Distribution Review (RDR) in 2006. RDR purposes and proposals are explained including the increased clarity of service description to consumers, a focus on professionalism, etc.
KEYWORDS: Financial Services, Retail Distribution Review, RDR, PESTLE,
C/B/2629. Analysis of the chocolate industry from a global perspective
- WORDS:
- 1800
- DATE:
- 2010
- PRICE:
- 19.99 GBP
The report begins with an overview of the chocolate confectionary industry around the world, identifying current trends. Porter’s Five Forces and the PEST models are then applied in order to provide a framework to analyse the macro-environmental factors impacting on the industry. One of the key drivers of change within the industry was the acquisition of the second largest confectionary company, Cadbury by the US-based Kraft foods that was announced in January 2010. This merger has created the largest global confectioner and is likely to have significant repercussions on the industry dynamics, fuelling further consolidation within the industry.
KEYWORDS: Strategic Management, External Environment, Industry Analysis, mergers and acquisitions, Cadbury, kraft, porter’s 5 forces, 5 forces, PEST,
C/B/2625. Alpen bank: launching the credit card in Romania. A Harvard Business school case study
- WORDS:
- 2050
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper analyses the Harvard Business School case study by V. Kasturi Rangan and Sunru Yong entitled, “Alpen bank: launching the credit card in Romania”. The research investigates if the decision to launch a credit card in the country is worthwhile, and if it would generate an additional profit of €5 million per annum in order to prove the feasibility of entry-decision. The PEST analysis is carried through cost, breakeven point, and profit considerations. As a result, the bank targets “affluent” and “most affluent” customers, through extensive brand-building efforts and top-of-the-range service standards. This will allow the bank to charge “joining fees” and “annual fees” that other banks are considering to waive off. This will not only help the bank in building financial strength as against its competitors, but will also help in surpassing “break-even point” in a lesser time.
KEYWORDS: PEST, Break-even point analysis, cost and profit analysis, Porter’s generic strategy, porter’s five forces, 5 forces, Harvard, case study, brand building, banking industry, credit card,
C/M/1515. Direct & Internet Marketing of Carbon Trust
- WORDS:
- 3250
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper looks at concepts of direct marketing and Internet marketing analysing their use by Carbon Trust, a UK company advising organisations on the ways to reduce carbon emissions. Links between relationship marketing and Internet marketing are established, the advantages and disadvantages of the relationship marketing through customer base are outlined. The drivers of growth for direct and Internet marketing are explored using the PEST model. Direct and Internet marketing strategies used in modern business are described including viral marketing.
KEYWORDS: Carbon Trust, direct and internet marketing, online marketing, PEST, viral marketing,
C/B/2620. International development of IT companies in China
- WORDS:
- 3150
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper conducts PEST analysis of the macro-economic environment of the Information Technology (IT) sector in China and examines the strategies of entry and expansion used by the leading Chinese IT companies including Lenovo. The frameworks of companies’ international growth are reviewed comparing Ghemawat’s CAGE model and Lasserre’s typology of strategic alliances, and applying Lasserre’s model to evaluate Lenovo’s acquisition of the PC business of IBM.
KEYWORDS: IT sector in China, PEST, Lenovo, IBM, international growth, strategic alliances,
S/B/566. Value propositions of Tesco to their customers
- WORDS:
- 1400
- DATE:
- 2010
- PRICE:
- 19.99 GBP
The paper examines the strategies of Tesco in making value propositions to their customers discussing the company's methods to create value, i.e. the use of price cuts, ClubCards, etc. The value chain and PEST analysis of Tesco is conducted, their ways to appeal to the target customers are described.
KEYWORDS: Tesco, value proposition, customer value, PEST, value chain,
S/B/565. Performance of Caffe Nero in India and China
- WORDS:
- 2150
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper reports on the performance of the Italian company Caffe Nero in India and China describing the company's background, strategy, rivals, related and supporting industries, etc. The difficulties faced by Caffe Nero in India are analysed using the PESTLE model, recommendations are suggested about the ways to deal with cross-cultural issues.
KEYWORDS: Performance of Caffe Nero in India and China, PESTLE,
C/B/2608. PESTEL and Porter's 5 Forces analyses of Balfour Beatty
- WORDS:
- 1950
- DATE:
- 2010
- PRICE:
- 19.99 GBP
This paper presents an overview of Balfour Beatty, PESTEL analysis which stands for Political, Economic, Social, Technological, Environmental and Legal, analysing a framework of macro-environmental factors affecting Balfour Beatty and Porter's 5 forces analysis of Balfour Beatty which is a framework for industry analysis and business strategy development and discusses the bargaining power of customers, bargaining power of suppliers, threat of new entrants and threat of substitute products and intensity of competitive rivalry affecting Balfour Beatty.
KEYWORDS: PEST, PESTEL, PESTLE, Porter, 5 forces, five forces, Balfour Beatty,
C/B/2606. PESTEL and SWOT analyses of Balfour Beatty
- WORDS:
- 1500
- DATE:
- 2010
- PRICE:
- 19.99 GBP
This paper presents an overview of Balfour Beatty, SWOT analysis, which is a strategic planning method used to evaluate the strengths, weaknesses, opportunities and threats of Balfour Beatty. It also includes a PESTEL analysis, which stands for Political, Economic, Social, Technological, Environmental and Legal, analysing a framework of macro-environmental factors affecting Balfour Beatty.
KEYWORDS: PESTEL, PEST, SWOT, TOWS, Balfour Beatty,
C/B/2605. PESTEL analysis of Balfour Beatty
- WORDS:
- 950
- DATE:
- 2010
- PRICE:
- 9.99 GBP
This paper presents an overview of Balfour Beatty and PESTEL analysis, which stands for Political, Economic, Social, Technological, Environmental and Legal, analysing a framework of macro-environmental factors affecting Balfour Beatty.
KEYWORDS: PEST, PESTEL, PESTLE, Balfour Beatty,
C/M/1502. Marketing audit of Software Understanding
- WORDS:
- 2100
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper examines the marketing environment of Software Understanding (SU) presenting PEST analysis of their macro environment, analysis of their microenvironment and the trends in the company’s marketing efforts. Recommendations are suggested about the marketing strategy of SU including their market penetration, product development, diversification, etc.
KEYWORDS: Marketing audit, Software Understanding, PEST,
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- Dissertations and Proposals
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- Marketing
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- Operations Management
- Philosophy
- Politics
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- Science, Medicine and Nursing
- Sociology
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