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PEST Analysis
C/B/4331. PESTEL and Porter's 5 Forces analyses of Marks & Spencer
- WORDS:
- 1650
- DATE:
- 2011
- PRICE:
- 19.99 GBP
This paper critically analyses Marks & Spencer, providing an overview of the company followed by PESTEL and Porter’s Five Forces analyses. The PESTEL analysis assesses Political, Economic, Social, Technological, Environmental and Legal factors affecting Marks & Spencer. Porter's 5 Forces analysis discusses the bargaining power of customers, bargaining power of suppliers, threat of new entrants, threat of substitute products, and intensity of competitive rivalry of Marks & Spencer.
KEYWORDS: PEST, PESTEL, PESTLE, Porter, 5 forces, five forces, Marks & Spencer,
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