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Critical Success Factors (CSF)

C/B/603. Critical Success Factors: ZARA

WORDS:
3100
DATE:
2007
PRICE:
39.99 GBP

The paper analyses the Zara case study utilising the Critical Success Factors approach. It uses various other techniques such as stakeholder analysis and rich picture to understand the goals and objectives of the key actors and the company itself. Then it discusses the dilemma faced by Zara over change of POS system and provides recommendations in the light of literature on change management (IS/IT operations).

 

KEYWORDS: ZARA, critical success factors, stakeholders, IS/IT,

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