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Balanced Scorecard

C/B/3953. Adoption of balanced scorecard by Parnham Clarke

WORDS:
1300
DATE:
2011
PRICE:
19.99 GBP

The paper looks at the use of a balanced scorecard by the UK company Parnham Clarke identifying problems faced by the company and examining the applications of a balanced scorecard with regard to corporate objectives in financial areas, customer service, internal processes, innovation and learning. A strategy map is developed to explain the implementation of the balanced scorecard within Parnham Clarke. The paper has no references.

 

KEYWORDS: balanced scorecard, Parnham Clarke,

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I have received the paper thanks for doing it so quickly. Patricia