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Strategic Development

P/B/557. Role of diversification in the growth of industrial enterprises

WORDS:
1500
DATE:
2005
PRICE:
19.99 GBP

The paper examines relationships between managerial approaches and the dynamics of growth of industrial enterprises focusing on the strategy of diversification and the concept of synergy. Pros and cons of the synergy approach are outlined, a case study of the Standard Oil Trust (SOT) is offered to illustrate the role of managerial practices in the companys growth.

 

KEYWORDS: role, diversification, growth, industrial, enterprises,

 
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