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Strategic Development

C/B/704. Strategic Options: The Case of a UK Flower Supplier

WORDS:
1350
DATE:
2007
PRICE:
19.99 GBP

This report examined the strategic options that were available to a supplier of flowers in the UK. The need for such a report came out of the pressures that the firm was facing in its external environment, which had forced it to reassess its business model in order to continue its impressive growth.

 

KEYWORDS: Strategic options, Porter, generic strategies,

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