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Strategic Change
C/B/2439. Impacts of Shell's strategic and organisational transformation on Shell Energy subsidiary
- WORDS:
- 3200
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper examines the performance of Royal Dutch Shell (Shell) and the impact of their organisational transformation on the Shell Energy subsidiary. The history and background of the company are presented, their operations strategy and organisational structure are examined in the light of strategic and operational transformation. Characteristics of Shell Energy are described identifying areas of concern and suggesting recommendations about the directions for strategic improvement.
KEYWORDS: Royal Dutch Shell, strategic and organisational transformation, Shell Energy,
Other Papers On: Strategic Change
Other Papers On: Royal Dutch/Shell Group
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