Browse our collection of papers in
Strategic Analysis
S/B/548. Dissertation. Strategies for Survival of SME in Housing Development Industry
- WORDS:
- 10900
- DATE:
- 2010
- PRICE:
- 109.99 GBP
The dissertation investigates the impacts of the current economic crisis on small and medium sized enterprises (SME) in the housing development industry. The review of literature touches on the theory of environmental strategic analysis detailing the models of PEST, Porter's Five Forces, Ansoff's matrix, Porter's generic strategies, Bowman's clock, etc. The methodology of the research uses secondary data and primary data obtained from the interviews with the staff of four housing developers within Fife area in Scotland. Analysis of the companies is conducted along the lines of the earlier mentioned models. Conclusions are made about the damage of the credit crunch for Scottish housing developers.
KEYWORDS: Dissertation, housing development SME, PEST, Porter’s Five Forces, Ansoff matrix, generic strategies, Bowman’s clock, retrenchment, turnaround strategy,
C/B/2281. Strategic Analysis of Manchester United
- WORDS:
- 3350
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper examines the position of Manchester United within the Barclay’s Premier League and in the global football industry analysing their market environment, conducting PESTLE and Porter’s Five Forces analysis of the Premier League and Manchester United, and establishing strategic fit between the future growth of Manchester United and the growth of other Premier League teams.
KEYWORDS: Manchester United, Premier League, global football industry, PESTLE, Porter’s Five Forces, strategic fit,
C/B/2269. External and internal environment of M&S
- WORDS:
- 3150
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper examines the factors influencing the performance of Marks and Spencer (M&S) looking at the causes of failure in industrial organisations (IO), describing the company’s external environment during the 1990s using PESTEL analysis, identifying M&S SWOT features, and discussing the company’s strategy used to reinvent themselves and adopt change.
KEYWORDS: external environment, internal environment, Marks and Spenser, M&S, PESTEL, SWOT,
C/EI/110. E-business strategies of Amazon
- WORDS:
- 2500
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper looks at the e-business strategies employed by Amazon providing information about the company’s background, conducting analysis within the framework of Porter’s Five Forces and SWOT models, and describing Amazon’s e-marketing strategy, web design, B2B strategy and customer service strategy.
KEYWORDS: Porter’s Five Forces, SWOT, Amazon, E-business, e-marketing,
C/B/2260. International Expansion of Carrefour to UK
- WORDS:
- 2550
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper examines the expansion opportunities for the French food retailer Carrefour considering their entry to the UK. The background of the company and their strategic management is reviewed, PEST and Porter’s Five Forces analysis is conducted to establish Carrefour’s attractiveness for the UK consumers.
KEYWORDS: Carrefour, French Food retailing, expansion to UK, PEST, Porter’s Five Forces,
C/B/2259. Apple External Environmental Analysis
- WORDS:
- 1
- ADD-ONS:
- 7
- DATE:
- 2010
- PRICE:
- 19.99 GBP
This is a 7-slide presentation: “Apple External Environmental Analysis” including an overview of Apple Inc, the company’s PEST analysis, Porter’s Five Forces analysis, and the evaluation of the key factors that can affect Apple with regard to the trends in consumer behaviour, corporate social responsibility (CSR), price sensitivity, and product mix. Recommendations are suggested about Apple’s strategic capabilities and the sources of competitive advantage.
KEYWORDS: Apple, External Environmental Analysis, PEST, Porter’s Five Forces,
C/B/2258. Strategic Appraisal of Caribou Coffee Inc
- WORDS:
- 2400
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper examines the performance of the US gourmet coffee house operator Caribou Coffee conducting analysis of their external environment using the models of PESTEL, industry lifecycle and Porter’s Five Forces, internal analysis of the company’s includes their strategy, core competences, value chain, portfolio management and strategic options based on the SWOT features.
KEYWORDS: Caribou Coffee Porter’s Five Forces, PESTEL, Industry Lifecycle, Strategic Management, SWOT, value chain, core competences,
C/B/2250. Strategic Analysis of Tesco
- WORDS:
- 1700
- DATE:
- 2010
- PRICE:
- 19.99 GBP
This paper presents overview of Tesco, PESTEL analysis, Porter’s 5 forces analysis and SWOT analysis of Tesco.
KEYWORDS: PEST, PESTEL, PESTLE, SWOT, Porter, 5 forces, TOWS, Tesco,
C/B/2223. Strategic Analysis of Prudential
- WORDS:
- 2000
- DATE:
- 2010
- PRICE:
- 29.99 GBP
This paper presents overview of Prudential, PESTEL analysis, Porter’s 5 forces analysis and SWOT analysis of Prudential.
KEYWORDS: PEST, PESTEL, PESTLE, SWOT, Porter, 5 forces, TOWS, Prudential,
C/B/2209. Strategic analysis of Sara Lee Corporation
- WORDS:
- 550
- DATE:
- 2010
- PRICE:
- 9.99 GBP
The paper conducts a brief analysis of the US food retailer Sara Lee Corporation using the models of Porter’s five forces and SWOT, and identifying external and internal factors that led to the firm’s recent restructuring.
KEYWORDS: Sara Lee Corporation, Porter’s five forces, SWOT, restructuring,
C/B/2184. Strategic Analysis of Thorntons
- WORDS:
- 2500
- DATE:
- 2010
- PRICE:
- 29.99 GBP
This paper presents overview of Thorntons, PESTEL analysis, Porter’s 5 forces analysis and SWOT analysis of Thorntons.
KEYWORDS: PEST, PESTEL, PESTLE, SWOT, Porter, 5 forces, TOWS, Thorntons,
C/B/2182. Strategic Analysis of The Body Shop
- WORDS:
- 1850
- DATE:
- 2010
- PRICE:
- 19.99 GBP
This paper presents overview of The Body Shop, PESTEL analysis, Porter’s 5 forces analysis and SWOT analysis of The Body Shop.
KEYWORDS: PEST, PESTEL, PESTLE, SWOT, Porter, 5 forces, TOWS, The Body Shop,
C/B/2175. Analytical tools in Information System Planning
- WORDS:
- 1550
- DATE:
- 2010
- PRICE:
- 19.99 GBP
The paper looks at the planning phase of the Information System (IS) development for organisations reviewing the analytical tools of Boston matrix, SWOT, and product life cycle. The role of analytical tools in IS planning is discussed identifying the strengths and weaknesses of each model, and arguing whether their use is sufficient for the demands of IS development.
KEYWORDS: Analytical tools, Boston matrix, SWOT, product life cycle, Information System Planning, IS,
C/M/1352. Theoretical underpinnings of marketing strategy and case study of Gorvins Solicitors
- WORDS:
- 5800
- DATE:
- 2010
- PRICE:
- 59.99 GBP
The paper looks at the concept of marketing strategy explaining the benefits of an efficient marketing strategy with regard to the market segmentation of B2B and B2C markets, and conducting a case study of Gorvins Solicitors’ segmentation, targeting and positioning strategy. Analysis of the company’s micro and macro environment is performed using the models of SWOT, PEST and Porter’s Five Forces. The role of market strategy in B2B organisations is examined highlighting the impact of the Internet on market development. A marketing mix (4P) plan for a digital strategy is suggested illustrasting how e-markeitng mix can be co-ordinated with traditional markeng mix. The issues of efficient product marketing are addressed suggesting frameworks for pricing policy.
KEYWORDS: Gorvins Solicitors, marketing strategy, SWOT, PEST, Porter’s Five Forces, marketing mix, e-marketing mix, product marketing, pricing policy,
C/B/2171. Strategic analysis of Pearson Education
- WORDS:
- 2550
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper examines the strategic position of Pearson Education (PE) conducting PEST analysis of external environmental factors that affect the company, SWOT analysis of their internal environment, value chain analysis, and analysis of the marketing and strategic trends in PE development.
KEYWORDS: Strategic analysis, Pearson Education, PEST, SWOT, value chain,
C/M/1342. Marketing plan for Marks and Spencer's expansion to Spain
- WORDS:
- 4100
- ADD-ONS:
- 20 slides
- DATE:
- 2010
- PRICE:
- 49.99 GBP
The paper reports on the development of a marketing plan for Marks and Spencer’s (M&S) expansion to Spain. Situational analysis of the Spanish retail market is conducted using the framework of the PEST model and competitor analysis. A marketing plan is developed including corporate objectives and strategies, target market, consumer profile, 5P marketing mix action plan, etc. A 20-slide presentation of the paper is provided in a separate file.
KEYWORDS: International Marketing Plan, Situational Analysis, Spain, Marks & Spencer, M&S, PEST, marketing mix,
C/M/1341. Issues of service quality and change management in Wetherspoon Plc
- WORDS:
- 4600
- DATE:
- 2010
- PRICE:
- 49.99 GBP
The paper looks at the service quality in Wetherspoon Plc providing background information about the company, discussing the effects of organisational change on their service quality (SQ), describing the SQ implementation process and organisational culture of Wetherspoon, etc. Analysis of the current situation in the company is conducted using the models of competitor analysis, PESTEL and SWOT. Recommendations are suggested about the strategies of their change management and public relations.
KEYWORDS: Wetherspoon, service quality implementation process, change management, SWOT, PESTEL, competitor analysis,
C/B/2161. Strategic Marketing Analysis of Puma
- WORDS:
- 3600
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper examines the position of Puma within the sportswear industry describing their background and detailing the process of the marketing strategy development. Environmental analysis of Puma is conducted using the models of PEST (STEEPLE), Porter’s Five Forces, BCG matrix, product life cycle and SWOT. The options for strategic marketing are examined within the Push, Pull and Profile framework. The outcomes of the merger with PPR (Pinault-Printemps-Redoute) are evaluated using SWOT analysis.
KEYWORDS: Puma, strategic marketing, PEST, STEEPLE, SWOT, Porter’s Five Forces, BCG matrix, PPR merger,
C/B/2140. Hunting PLC: strategic analysis and marketing plan
- WORDS:
- 3350
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper examines the performance of Hunting PLC that operate in the oil and gas industry reviewing their mission statement, McKinsey 7S management framework, financial situation, marketing strategies, the PESTEL and SWOT features of the oil and gas market affecting the company, the SWOT features of the company’s competitors, etc. Marketing strategies for 12 months ahead are developed, a three-year forecast and budget is presented.
KEYWORDS: Hunting PLC, Oil and Gas, Marketing Plan, SWOT, PESTEL, McKinsey 7S, strategic analysis,
C/B/2139. Strategic analysis of McDonalds
- WORDS:
- 4150
- DATE:
- 2010
- PRICE:
- 49.99 GBP
The paper looks at the performance of McDonalds providing information about the company’s background, describing the principles of their strategic planning, and conducting analysis along the lines of Porter’s five forces model, STEEPLE (PESTLE), and marketing mix. The options for McDonalds marketing strategy are considered performing their portfolio analysis and examining the implications of globalisation.
KEYWORDS: McDonalds, Portfolio Analysis, STEEPLE, PESTLE, Porter’s Five Forces, Marketing mix, Competitive advantage, Strategic analysis,
C/B/2125. Dissertation. Strategic Analysis of Mobilink GSM and their competitive strategy
- WORDS:
- 18450
- DATE:
- 2010
- PRICE:
- 189.99 GBP
The dissertation investigates the challenges facing contemporary mobile phone industry offering strategic analysis of the Pakistani company Mobilink. Literature is reviewed on the background and evolution of the mobile phone industry, the position of Mobilink within the Pakistani mobile phones industry, the theory of strategy, the growth challenges faced by organisations, analytical tools that can be applied to meet these challenges, the strategies of innovation, process evaluation, etc. A case study of Mobilink is conducted using the methods of primary research via a questionnaire, and secondary research using the models of PEST, Porter’s Five Forces, SWOT, the company’s internal environment analysis, analysis of market position within Pakistan’s telecommunications industry, etc. Conclusions are made about the main strategic concerns for Mobilink as a market leader, recommendations to the company management are suggested about the ways to take advantage of their position within Pakistani mobile phone market. Reflections about the educational value of the research are provided.
KEYWORDS: Dissertation, Strategic Analysis, Mobilink, PEST, SWOT, Porter’s Five Forces, Pakistani mobile phone market, telecommunications industry,
C/B/2120. Dissertation. Impact of global environmental factors on competitive strategies of Toyota and General Motors
- WORDS:
- 11550
- DATE:
- 2010
- PRICE:
- 119.99 GBP
The dissertation investigates the effects of the global recession on the automotive industry addressing the issues of operations management faced by General Motors (GM) and Toyota. The review of literature touches on the current competitive strategies used by the leading automotive players, the impacts of the global crisis on the automotive industry, the implications of the recession, strategic options available for global automotive companies in their supply chain management and strategic alliances, etc. A case study of strategies used by General Motors (GM) and Toyota is conducted. The methods of the research employ secondary data and primary data collected via semi-structured interviews with GM and Toyota employees, analysis of the companies’ operations and performance is conducted using the models of PEST and Porter’s Five Forces. Conclusions are made about the need to improve the core competencies of both companies. Recommendations are suggested to GM and Toyota management about the available options for their strategic development.
KEYWORDS: Dissertation, Toyota, General Motors, automotive industry, PEST, Porter’s Five Forces,
C/B/2112. Australian wine making industry: case study of Schultz Wine Ltd
- WORDS:
- 3600
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper looks at the Australian wine making industry examining positive and negative factors that affect the growth of the industry, conducting its Porter’s 5 Forces analysis, and offering a case study of Schultz Wine Ltd. The case study includes analysis of the company’s strategic capabilities, key stakeholders, strengths and weaknesses against their competitors, Ansoff matrix analysis, the rationale for the merger with Stefano, and the issues of leadership in change management. The paper has no reference list.
KEYWORDS: Australian wine making industry, Schultz Wine Ltd, Porter’s 5 forces, Ansoff matrix, merger and acquisition,
C/B/2107. Situation analysis of Marks & Spencer in Spain
- WORDS:
- 2000
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper examines the operations of Marks & Spencer (M&S) in Spain conducting analysis of the economic and political situation in the country, analysis of the Spanish retail industry, competitor analysis within the industry, customer analysis, and SWOT analysis of M&S.
KEYWORDS: Situation analysis, competitor analysis, customer analysis, SWOT, Marks and Spencer Spain, M&S,
S/M/530. Strategic marketing analysis for Glacéau Vitamin water
- WORDS:
- 3750
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper presents strategic marketing analysis for Vitamin water (V water) produced by Glacéau, a private subsidiary of Coca Cola, conducting competitor analysis of Vitamin water in the UK market, analysing their market position since 2005, identifying SWOT features of V water's competitors, and conducting the product's life cycle analysis, SWOT and consumer analysis, Porter's Five forces analysis of the UK vitamin drink market, etc. Marketing strategy for V water is described.
KEYWORDS: Glacéau Vitamin water, SWOT, Porter’s Five Forces, life cycle, competitor analysis, UK vitamin drink market,
Subject Catalogue
- Dissertations and Proposals
- Analysis of Companies
- Analysis of Industries
- Architecture, Design and Technology
- Computing and Mathematics
- E-Commerce and E-Business
- Economics
- Education
- Engineering
- Fashion and Culture
- Finance and Accounting
- General Business
- History
- Hospitality and Tourism
- Human Resource Management
- International Relations
- Law
- Literature, Language and Theatre Studies
- Management and Organisational Behaviour
- Marketing
- Media, Music and Art
- Operations Management
- Philosophy
- Politics
- Psychology
- Science, Medicine and Nursing
- Sociology
GET OUR GooGLE TOOLBAR BUTTON
BOOK MARK US
WHAT OTHERS HAVE SAID
Thank you for your service. I'm planning to do my PhD on CRM - your papers are more useful for me to get an idea.Josephine
