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Strategic Analysis
S/F/82. Strategic Financial Analysis: Planet Copias & Imagem
- WORDS:
- 9700
- DATE:
- 2006
- PRICE:
- 99.99 GBP
Bruner, Robert F., Case Studies in Finance, 4th Edition, 2003, McGraw-Hill Irwin, Boston. Case number 27: Planet Copias & Imagem - Financing the early-stage high-growth firm. An analysis of the 3 amigos ambitious growth plans from a strategic viewpoint (resource and capability analysis, focussed differentiation, strategic alliances, outsourcing, foreign markets), a qualitative analysis (corporate lifecycle, growth financing, IPO) and a quantitative analysis (equity financing, debt financing, internal fund generation). It recommends a certain course of action supplemented by a range of recommendations to owners/founders of Planet.
KEYWORDS: Financial management, Planet Copias & Imagem, IPO, corporate lifecycle, growth financin,
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