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Strategic Analysis

C/B/2092. Analysis of UK National Newspaper Industry

WORDS:
2550
DATE:
2010
PRICE:
29.99 GBP

The paper looks at the UK national newspaper industry providing its overview and conducting analysis along the lines of the PESTEL and Porter’s 5 Forces models. Conclusions are made about the technological, social and environmental aspects of national newspapers’ readership, the strengths and weaknesses of the industry during the current global recession are highlighted.

 

KEYWORDS: PESTEL, Porter’s 5 Forces, UK national newspaper industry,

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