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Strategic Analysis

C/B/1770. Marketing plan for Real Offices virtual office support service

WORDS:
3500
ADD-ONS:
11 Slides
DATE:
2009
PRICE:
49.99 GBP

The paper presents a marketing plan for a virtual office support service Real Offices written from the viewpoint of a marketing consultant. The plan for a new business launch includes mission statement, financial overview, market overview and analysis, SWOT analysis, gap analysis, marketing objectives (SMART), strategy, 7P marketing mix analysis, analysis of resources required, monitoring and control details, risks and contingency plans, and action plan. A presentation of the study (11 slides) is supplied in a separate file.

 

KEYWORDS: Marketing plan, Real Offices, SWOT, gap analysis, SMART, marketing mix, 7Ps, risk and contingency,

 
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