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Strategic Alliances and Collaboration between Firms
S/B/542. Benefits and risks of strategic alliances
- WORDS:
- 3300
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper looks at the concept of strategic alliance examining the reasons for its formation, highlighting the benefits and the pitfalls of strategic alliances, addressing the risks of selecting an alliance partner, and detailing the steps needed for the completion of a strategic alliance.
KEYWORDS: strategic alliances,
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