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Stakeholders

C/B/3643. Stakeholder approach and ethical policy: theory and case of Asda

WORDS:
2400
DATE:
2011
PRICE:
29.99 GBP

The paper looks at the theoretical underpinning of the stakeholder approach to management presenting arguments against and in favour of the approach and considering its adoption by Asda supermarket together with the ethical policy of corporate social responsibility.

 

KEYWORDS: Stakeholder approach, ethical policy, Asda,

 
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