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Public Sector Management
C/M/252. Public Sector Marketing ? Exam Questions and Answers
- WORDS:
- 3000
- DATE:
- 2005
- PRICE:
- 39.99 GBP
This document consist of three answers to three different questions related to public sector marketing, role of government, relevant marketing concepts and challenges of the public sector managers ? the particular interest has been paid to such marketing concepts as Needs, Wants and Demands, Value and Satisfaction. However, the three questions are related to one another, therefore, the answers are also interlinked with one another. One of the ultimate aims of the overall document to show the similarities and differences of the private and public sector marketing, citing relevant and up to date examples.
KEYWORDS: public, sector, marketing, exam, questions, answers,
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