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Multinational Corporations

P/B/857. Globalisation of companies: determinants of rise and decline

WORDS:
1500
DATE:
2006
PRICE:
19.99 GBP

The paper reports on the evolution of Multinational Corporations (MNC) over the past 50 years examining the reasons behind the rise and decline of companies operating at the global level. The decade-by-decade changes in international business strategies are reviewed, external and internal factors determining companies’ development are analysed using PEST model, trends in currents and cross-currents of change, etc.

 

KEYWORDS: Globalisation, multinational corporation, PEST,

 
Other Papers On: Globalisation
Other Papers On: Globalisation (Economics)