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IS and IT Management
P/B/394. Planning information strategy for HEB
- WORDS:
- 4000
- DATE:
- 2003
- PRICE:
- 49.99 GBP
The paper offers an Information Strategy (IS/TS) plan for the H.E.Butt (HEB) Grocery Company (USA). The concept of information strategy is defined, the need for IS/TS in HEB is substantiated. Strategic position of HEB is analysed using SWOT and Porters 5 forces model. Methods for aligning HEBs Business and Information Strategy are suggested, recommendations about their implementation are.
KEYWORDS: planning, information, strategy, heb,
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Keywords Tag Cloud
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