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IS and IT Management

C/B/4239. Strategic models and their use in IT planning

WORDS:
1650
DATE:
2011
PRICE:
19.99 GBP

The paper reviews the models used in strategic planning, i.e. product life cycle, balanced scorecard (BSC), resource based view, knowledge based view, Porter’s five forces, Porter’s value chain, Ansoff’s matrix, PESTLE and SWOT. The application of the models to the development of an Information Technology (IT) strategy within the organisations is discussed.

 

KEYWORDS: Strategic models, IT planning, product life cycle, balanced scorecard, BSC, resource based view, knowledge based view, Porter’s five forces, Porter’s value chain, Ansoff’s matrix, PESTLE, SWOT,

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