Browse our collection of papers in
International Business

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C/B/2220. Cross-cultural management issues at Airbus

WORDS:
3000
DATE:
2010
PRICE:
39.99 GBP

The paper addresses the problems of cross-cultural management faced by Airbus in their attempt to integrate the strategy of “economic nationalism” with that of “economic patriotism”. Both concepts are explained with reference to the theories of cultural dimensions and the case of Browaeys & Price showing how cultural issues created obstacles in the implementation of the new software. The impacts of the problem on the Airbus competitive position within the airline industry are evaluated.

 

KEYWORDS: Airbus, cross-cultural management, economic patriotism, economic nationalism, cultural dimensions,

 

C/B/2199. Airbus as international consortium: problems and solutions

WORDS:
3300
DATE:
2010
PRICE:
39.99 GBP

The paper examines the problems faced by Airbus over the past few years focusing on the solutions the company has come up with, i.e. the use of SAP software in their production sites, the adherence to the policy of economic patriotism, the production of commercial jet Airbus A380, the introduction of strategies to overcome language and cultural barriers between home and host countries in multinational operations, etc.

 

KEYWORDS: Airbus, SAP software, economic patriotism, A380,

 

C/B/2198. Cross-Cultural Management in Airbus

WORDS:
3000
DATE:
2010
PRICE:
39.99 GBP

The paper looks at the cross-cultural aspects of Airbus evolution and development as a joint venture among key European countries. Definitions of culture are reviewed with the focus on Hofstede’s theory of cultural dimensions. Cross-cultural challenges of Airbus strategic partnership are discussed outlining key learning points related to effective communication between the value chain clusters distributed across national boundaries.

 

KEYWORDS: Airbus, cross-cultural management,

 

C/B/2108. Hofstede's theory: is it still applicable to international and cross cultural management?

WORDS:
1100
DATE:
2010
PRICE:
19.99 GBP

The paper critically reviews Hofstede’s theory of cultural dimensions indicating flaws in its propositions, discussing the challenges of culturally diverse teams, and considering social constructivist approach to cross cultural management. The paper argues that Hofstede’s findings are losing applicability in contemporary business environments.

 

KEYWORDS: Hofstede, cultural diversity, international business, cross cultural management,

 

C/B/2106. Cross-cultural communication: doing business in India

WORDS:
1500
DATE:
2010
PRICE:
19.99 GBP

The paper addresses the problem of cross-cultural communication discussing Indian culture and business etiquette related to meeting procedures, identifying the areas of potential cross-cultural miscommunication in meetings with Indians, and providing advice about the cultural nuances of a retail manager’s meeting.

 

KEYWORDS: Cross-cultural communication, India, business etiquette,

 

S/B/531. 'Asian tiger' economies: China and India

WORDS:
3150
DATE:
2009
PRICE:
39.99 GBP

The paper looks at the growing economies of China and India reviewing their development since the last decades of the 20th century and linking it to foreign direct investment (FDI), China's entry into WTO, India's trade with the Organization of the Petroleum Exporting Countries (OPEC), etc. The effects of ‘Asian tiger' economies on global economies are discussed.

 

KEYWORDS: Asian tiger economies, India, China,

 

C/B/2057. Audit quality control in Hong Kong

WORDS:
2400
DATE:
2009
PRICE:
29.99 GBP

The paper looks at the efficiency of the audit quality control policies in Hong Kong highlighting the importance of audit professionals’ education and accreditation, and the need for their monitoring. Factors affecting the quality of audit in Hong Kong are identified including the ‘guanxi’ relationship, the ownership structure of companies, etc. Conclusions are made about the issues of corporate governance in Hong Kong.

 

KEYWORDS: Audit quality control, Hong Kong, corporate governance, quanxi,

 

S/B/517. Success factors behind Toyota strategy

WORDS:
2400
DATE:
2009
PRICE:
29.99 GBP

The paper examines success factors behind the diversification strategy of Toyota discussing their ICT activities, i.e. the launch of the Gazoo.com portal and the KDDI network serving car mobile phones, describing the implementation of lean thinking through the use of Toyota Production System (TPS), evaluating their marketing strategies, etc.

 

KEYWORDS: Success factors, Toyota strategies, Gazoo.com, KDDI, lean production,

 

C/B/1788. AES in Nigeria

WORDS:
2300
DATE:
2009
PRICE:
29.99 GBP

The paper examines the implications of the American company AES venture into Nigeria providing the background of the company, and describing the situation in Nigeria with its threats of political conflicts, poor infrastructure, strong corruption and bribery, peculiar work culture, and ethical dilemmas that may force AES to compromise their principles. Sources of potential conflict are identified suggesting measures that AES could take before committing themselves to the venture. Recommendations are suggested about the ways in which AES could mitigate political risks once an investment decision has been made. The paper has no reference list.

 

KEYWORDS: AES, political risk, Nigeria, Corruption, international business,

 

C/B/1775. Proposal. International Retailing Management: How can Body Shop enter Chinese market?

WORDS:
3100
DATE:
2009
PRICE:
39.99 GBP

The paper offers a research proposal into the perceptions, attitudes and behaviour of Chinese female customers towards the Body Shop. The study aims to develop appropriate marketing and branding strategies that marketers of the Body Shop can use to enter and gain success in the Chinese cosmetic market. Literature is reviewed on the theory of international retailing, consumer behaviour, etc. Research methodology and data collections techniques are described including interviews and questionnaires. The ethical considerations of the research are considered.

 

KEYWORDS: Proposal, Body Shop, branding, consumer behaviour, marketing, international retailing,

 

C/B/1769. International Assignments: challenges of expatriate managers

WORDS:
2700
DATE:
2009
PRICE:
29.99 GBP

The paper examines the nature of international assignments in MNEs focusing on their strategic benefits and the challenges faced by international managers. Literature is reviewed on the features of international business, international assignments and expatriate managers. Practical suggestions are made about the ways to improve the management of international assignments.

 

KEYWORDS: International assignment, international managers, expatriate,

 

C/B/1754. Review of ‘Differences and difficulties in international management interaction' by Franklin

WORDS:
1100
DATE:
2009
PRICE:
19.99 GBP

The paper reviews the work ‘Differences and difficulties in international management interaction’ by Peter Franklin touching on issues he addresses in the paper, defining the meanings of three key terms, describing the methodology and results of his research and explaining the difference between ‘culture standards’ and ‘cultural dimensions’.

 

KEYWORDS: International HRM, cross-cultural training, Hofstede, cultural standards, cultural dimensions,

 

C/B/1720. Expected outcomes of Port Arthur Timber Company venture with Brazil

WORDS:
3100
DATE:
2009
PRICE:
39.99 GBP

The paper looks at the position of Canadian Port Arthur Timber Company (PATCO) examining the possible outcomes of their joint venture with Brazil. The current financial condition and operations’ efficiency of PATCO is analysed calculating their gross profit, operating profit, and net profit margin and providing projected cash flow calculations for 2008-2012. External environment of Brazil is analysed using the PEST/STEP model, and highlighting the risks and opportunities of the Brazilian market.

 

KEYWORDS: Port Arthur Timber Company, PATCO, Brazil, Profitability, inflation, PEST, STEP,

 

C/B/1711. Business strategies of Centrica Electric in international energy market

WORDS:
1000
DATE:
2009
PRICE:
19.99 GBP

The paper presents two chapters (Introduction and Conclusions) from a study of the performance of Centrica Electric in the international energy market stating the aims and objectives of the research, providing recommendations about the company’s CSR strategy, outlining research limitations, and proposing topics for further research in the area.

 

KEYWORDS: International business, Centrica Electric, Corporate social responsibility, CSR,

 

C/B/1679. Why are some overseas operations highly decentralised while others are very centralized? What factors influence this arrangement? What kind of organisational arrangement is the most conducive to current global economic conditions?

WORDS:
2100
DATE:
2009
PRICE:
29.99 GBP

The paper examines the business structures of centralising or decentralising overseas operations evaluating their efficiency in the current economic climate, analysing the experience of companies that have integrated either method within their overseas operations, and arguing whether centralisation, decentralisation, or possibly a hybrid structure is the way forward.

 

KEYWORDS: Centralisation, decentralisation, overseas operations, economic crisis,

 

C/B/1673. International Business Challenges in Globalised World

WORDS:
2600
DATE:
2009
PRICE:
29.99 GBP

The paper looks at the challenges facing international businesses under globalisation discussing the impact of globalisation on the business environment, strategic choices of international businesses, the influence of culture on business, political risks, etc. International trade theory is reviewed commenting on its practical value and addressing the issue of international and national accounting standards. .

 

KEYWORDS: International Business, International Accounting, Globalisation, National Culture, International Trade, accounting standards,

 

C/B/1672. PESTEL Analysis of Marks and Spencer Food Expansion to India

WORDS:
640
DATE:
2009
PRICE:
9.99 GBP

The paper offers a brief PESTEL analysis for Marks and Spencer and their proposed move into the Indian consumer market highlighting the issues that Marks and Spencer’s would need to address in the current social, political and economic climate of India.

 

KEYWORDS: PESTEL, Marks and Spencer, Food safety, India,

 

C/B/1653. AES in Nigeria

WORDS:
2300
DATE:
2009
PRICE:
29.99 GBP

The paper examines the implications of the American based company AES’s venture into Nigeria describing the company details, the political climate of Nigeria, the differences in work culture and the ethical dilemmas faced the company. The sources of potential conflict are identified suggesting key measures that AES could have taken before committing themselves to the venture. The ways of mitigating political risks are discussed. The paper has no reference list.

 

KEYWORDS: AES, Nigeria, political risk, corruption,

 

C/B/1643. Proposal. How can Body Shop enter Chinese market?

WORDS:
3000
DATE:
2009
PRICE:
39.99 GBP

The paper is a research proposal to investigate perception, attitude and behaviour of Chinese female customers towards Body Shop and develop marketing and branding strategies that can be used by marketers of Body Shop to enter and gain success in the Chinese cosmetic market. Literature is reviewed on the strategies of international retailers, the theory of consumer behaviour, brand management, etc. The methods of the research include primary data to be obtained from a questionnaire survey. Ethical considerations and limitations of the research are outlined

 

KEYWORDS: Proposal, Body Shop, Chinese cosmetic market, brand, marketing strategies, consumer behaviour,

 

S/HR/267. International business environment: managing cultural diversity

WORDS:
3000
DATE:
2009
PRICE:
39.99 GBP

The paper examines the external and internal challenges of managing diverse workforce in international organisations discussing them in the context of intra-national and cross-cultural contexts.

 

KEYWORDS: Diverse workforce, cross-cultural, national, international,

 

C/B/1523. Ford in India

WORDS:
6200
DATE:
2009
PRICE:
69.99 GBP

The paper examines Ford's entry into the Indian marketplace and their subsequent strategies up to 2005. The initial market strategy with regard to timings, mode of entry and objectives is assessed. The idea that companies should think globally and act locally is critically evaluated with reference to Ford, relationship marketing is examined in the context of Ford's business development in India.

 

KEYWORDS: Ford, automobile industry, marketing, relationship marketing, international marketing, Mahindra & Mahindra, Indian car industry,

 

C/B/1552. Proposal. Barriers to Foreign Markets for First Time Entrants

WORDS:
2400
DATE:
2009
PRICE:
29.99 GBP

The paper proposes research into the barriers faced by first time entrants to international markets addressing the problem of cultural differences. Relevant literature on the subject is reviewed, the aims, objectives and methodology of the research are outlined.

 

KEYWORDS: Proposal, Cultural distance, International markets, Market entry,

 

C/B/1553. Linking Marketing Challenge with Marketing Entry Modes

WORDS:
700
DATE:
2009
PRICE:
9.99 GBP

The paper examines the most appropriate market entry modes that could be used to resolve international marketing challenges, such as differences in political and legal systems, customers, culture, technology, and distribution networks.

 

KEYWORDS: International business, market entry modes, joint venture, strategic alliance,

 

C/B/1556. Difference in business environment between UK and India: Exporting to India

WORDS:
2500
DATE:
2009
PRICE:
29.99 GBP

The paper reviews the theories of international marketing with the focus on the Uppsala model applying it to the business environment of India. The differences between Indian and British cultures are discussed offering advice about marketing strategies that should be used for the Indian market entry.

 

KEYWORDS: International Marketing, India, cultural differences, market entry,

 

C/B/1600. International Business and Globalisation

WORDS:
2000
DATE:
2009
PRICE:
29.99 GBP

This paper contains four main sections, each examining a different aspect of globalisation and its impact on the international business environment in which firms compete. The issues discussed include free trade and protectionism, globalization processes, changing demographic patterns, and globalised capital markets.

 

KEYWORDS: Globalisation, International Business,