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C/B/2199. Airbus as international consortium: problems and solutions

WORDS:
3300
DATE:
2010
PRICE:
39.99 GBP

The paper examines the problems faced by Airbus over the past few years focusing on the solutions the company has come up with, i.e. the use of SAP software in their production sites, the adherence to the policy of economic patriotism, the production of commercial jet Airbus A380, the introduction of strategies to overcome language and cultural barriers between home and host countries in multinational operations, etc.

 

KEYWORDS: Airbus, SAP software, economic patriotism, A380,

 
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