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C/B/1672. PESTEL Analysis of Marks and Spencer Food Expansion to India

WORDS:
640
DATE:
2009
PRICE:
9.99 GBP

The paper offers a brief PESTEL analysis for Marks and Spencer and their proposed move into the Indian consumer market highlighting the issues that Marks and Spencer’s would need to address in the current social, political and economic climate of India.

 

KEYWORDS: PESTEL, Marks and Spencer, Food safety, India,

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