Browse our collection of papers in
International Business in India

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C/B/4113. Indian business sectors in social, economic and political context

WORDS:
1150
DATE:
2011
PRICE:
19.99 GBP

The paper looks at the business sectors of India providing brief characteristics of the Indian leading industries and examining social, economic, financial and political factors that influence the country’s GDP and economic growth.

 

KEYWORDS: Indian business sectors, economic growth,

 

C/B/4109. Dissertation. Factors affecting localization strategy of fast food companies in Asian countries

WORDS:
10050
DATE:
2011
PRICE:
109.99 GBP

The dissertation investigates the use of the localization strategy by fast food companies expanded to Asian countries. Literature is reviewed on the importance of the local cultural knowledge in international business, the balance between adaptation and standardization, the strategies of globalization and glocalisation, etc. The methodology of the research is based on the analysis of secondary data and a case study of McDonalds in India, Starbucks in China, and Kentucky Fried Chicken (KFC) in Japan. Conclusions are made about the factors affecting the success of the localization strategy of the fast food companies in Asia.

 

KEYWORDS: Dissertation, localization, fast food companies, Asian countries, McDonalds India, Starbucks China, Kentucky Fried Chicken, KFC Japan, globalization, glocalisation,

 

C/B/3983. Strategy of Kellogg in India: critical points and challenges

WORDS:
2000
DATE:
2011
PRICE:
29.99 GBP

The paper examines the strategy used by Kellogg for their entry to India reporting on the negative aspects of the strategy, identifying challenges faced by Kellogg in the Indian market, and suggesting recommendations about the ways to maintain the market leadership of Kellogg’s brand.

 

KEYWORDS: Kellogg in India, market entry,

 

C/B/3963. Induction guide for UK expatriates in India

WORDS:
1850
DATE:
2011
PRICE:
19.99 GBP

The paper provides a guide for managers of a UK telecommunications company who are going to India on their first International assignment. The background of India is described, an overview of the Indian industry of business process outsourcing is presented, recommendations are suggested about expatriates’ pre-departure activities and a survival strategy for the first 100 days.

 

KEYWORDS: UK expatriates in India, business process outsourcing,

 

C/B/3697. The market of beer and lager in India

WORDS:
1
ADD-ONS:
10 Slides
DATE:
2011
PRICE:
9.99 GBP

This is a 10-slide presentation of the study “The market of beer and lager in India” providing bullet point information on the size and value of the market, the trends in the market growth, and main competitors within the market, etc. The strategies of Kingfisher and Foster brands are summed up highlighting their strengths and weaknesses in the Indian beer market.

 

KEYWORDS: The market of beer and lager in India, Kingfisher, Foster,

 

C/B/3667. Critique of the application of Hofstede and Trompenaars' national culture models in the Indian context

WORDS:
3450
DATE:
2011
PRICE:
39.99 GBP

This paper discusses Hofstede and Trompemaars’ models of national culture in relation to Inida, and begins by defining culture. The paper also examines why culture is so important. This is followed by a separate evaluation of Hofstede’s model of national culture and Trompenaars model of national culture. The importance of culture in global software outsourcing production and use is examined, and the paper examines technology and expatriate software developers.

 

KEYWORDS: Hofstede, Trompernaar, models of national culture, global software, expatriates, technology, India,

 

C/T/165. International Hospitality: Hotels in New Delhi

WORDS:
2100
DATE:
2011
PRICE:
29.99 GBP

The paper offers a case study of the expansion of a fictitious hotel to India providing information on the New Delhi hotel industry, the advantages of New Delhi compared to other areas, the differences and similarities between Indian and Western hotel management, etc. SWOT analysis of New Delhi is conducted.

 

KEYWORDS: Hotels in New Delhi, SWOT,

 

C/B/3488. McDonald's Strategy in India

WORDS:
3150
DATE:
2011
PRICE:
39.99 GBP

The paper looks at McDonald’s position and environment in India using the models of SWOT, PEST and Porter’s Five Forces. The company’s main competitors are defined, their business strategies are examined including IS and IT strategies, core competences are identified, recommendations are suggested about McDonald’s strategies in the Indian fast food market.

 

KEYWORDS: McDonald#s India, SWOT, PEST, Porter’s Five Forces, fast food market, core competences, competitors,

 

C/HR/883. International HRM: relocation of UK IT business to India

WORDS:
1450
DATE:
2011
PRICE:
19.99 GBP

The paper looks at the HRM issues surrounding the relocation of a UK software development unit to India providing information about the Indian IT industry, the levels of professionalism in Indian employees, appropriate management styles, the importance of cross-cultural training, the challenges of teamworking, etc. Theoretical underpinnings of a learning organisation are discussed.

 

KEYWORDS: International management, business in India, Indian IT industry, cross-cultural,

 

C/HR/882. IT industry and profesionalism of manpower in India

WORDS:
1850
DATE:
2011
PRICE:
19.99 GBP

The paper looks at the Indian IT industry considering the growth in their IT export services, the increase in the MNC investments in India, the skills of Indian IT professionals, the level of management expertise across Indian IT organisations, the features of group and team work, etc.

 

KEYWORDS: Indian IT industry, profesionalism, MNC,

 

C/M/1830. The relationship between national culture and human resource practices in India

WORDS:
3200
DATE:
2010
PRICE:
39.99 GBP

This paper discusses the relationship between national culture and human resource practices, focusing on India. The paper begins by describing the Indian National Culture, followed by an analysis of two models of cross cultural management. The models in question are Hofstede’s dimensions model and Trompenaars Cultural Dimensions model, and each are dissected and analysed in great detail. India’s management style is examined, and the paper discusses topics like the impact of national culture on human resource practices and the impact of HRM on organisational performance. The paper concludes with a reflective discussion based on the content of the paper.

 

KEYWORDS: National culture, human resource practices, India, Indian national culture, cross cultural management, Hofstede’s dimensions model, Trompenaars Cultural Dimensions model, organisational performance,

 

S/M/584. Dissertation + Proposal. Importance of Cultural Factors for International Marketing: Case Study of India and UK

WORDS:
16550
DATE:
2010
PRICE:
169.99 GBP

The dissertation investigates the role of cultural factors in international marketing presenting a case study of cultural perceptions in New Delhi, India and Leeds, UK, towards fast food (FF) restaurants. The methods of the research are based on the analysis of secondary sources and primary data collected via questionnaires distributed in the FF outlets (McDonalds, KFC, Pizza Hut, and Dominos) in New Delhi and Leeds to determine customers' attitudes towards the marketing mix (4P) elements of FF restaurants. Literature is reviewed on the roots and outcomes of the FF revolution, the FF industry of Leeds and New Delhi, the cultural and social features of Indian and British environment, the theory of cultural differences, cross-cultural aspects of the marketing mix, etc. This dissertation contains 15050 words and proposal contains 1500 words.

Dissertation matching this Dissertation + Proposal is also available on our website under the name:  S/M/583. Dissertation. Importance of Cultural Factors for International Marketing: Case Study of India and UK

 

Proposal matching this Dissertation + Proposal is also available on our website under the name:  S/M/582. Proposal. Importance of Cultural Factors for International Marketing: Case Study of India and UK
 

KEYWORDS: Dissertation, Cultural Factors, International Marketing, India and UK,

 

S/M/583. Dissertation. Importance of Cultural Factors for International Marketing: Case Study of India and UK

WORDS:
15050
DATE:
2010
PRICE:
159.99 GBP

The dissertation investigates the role of cultural factors in international marketing presenting a case study of cultural perceptions in New Delhi, India and Leeds, UK, towards fast food (FF) restaurants. The methods of the research are based on the analysis of secondary sources and primary data collected via questionnaires distributed in the FF outlets (McDonalds, KFC, Pizza Hut, and Dominos) in New Delhi and Leeds to determine customers' attitudes towards the marketing mix (4P) elements of FF restaurants. Literature is reviewed on the roots and outcomes of the FF revolution, the FF industry of Leeds and New Delhi, the cultural and social features of Indian and British environment, the theory of cultural differences, cross-cultural aspects of the marketing mix, etc.

Proposal matching this Dissertation is also available on our website under the name:  S/M/582. Proposal. Importance of Cultural Factors for International Marketing: Case Study of India and UK

 

Dissertation + Proposal matching this Dissertation is also available on our website under the name:S/M/584. Dissertation + Proposal. Importance of Cultural Factors for International Marketing: Case Study of India and UK
 

KEYWORDS: Dissertation, Cultural Factors, International Marketing, India and UK,

 

S/M/582. Proposal. Importance of Cultural Factors for International Marketing: Case Study of India and UK

WORDS:
1500
DATE:
2010
PRICE:
19.99 GBP

The paper proposes research into the role of cultural factors in international marketing explaining the importance of cross-cultural awareness in today's business and suggesting a case study of cultural perceptions towards fast food (FF) industry in New Delhi, India and Leeds, UK. The time frame of the research and its theoretical framework are outlined.

Dissertation matching this proposal is also available on our website under the name:  S/M/583. Dissertation. Importance of Cultural Factors for International Marketing: Case Study of India and UK

 

Dissertation + Proposal matching this proposal is also available on our website under the name:  S/M/584. Dissertation + Proposal. Importance of Cultural Factors for International Marketing: Case Study of India and UK
 

KEYWORDS: Proposal, Cultural Factors, International Marketing, India and UK,

 

C/B/2873. International Business for IT International & Local Firms in India

WORDS:
400
DATE:
2010
PRICE:
9.99 GBP

This paper evaluates international business in India, and provides four short answers relating to questions on the topic. The paper assesses the way companies should adapt when entering an overseas market, the way in which international firms have a better position in India than Indian firms, the factors that Indian customers want from IT firms and why the local firms fail to satisfy, and the paper concludes by analyzing outsourcing.

 

KEYWORDS: International Business, India, overseas market, international firms, local customers,