Browse our collection of papers in
International Business in China
C/HR/1178. Proposal. HRM in state-owned construction company in China
- WORDS:
- 1650
- DATE:
- 2011
- PRICE:
- 19.99 GBP
The paper proposes research into the practices of human resource management (HRM) used by China Highway Engineering Consulting Group Company (CHECC) presenting a brief overview of the organisation, formulating the aims and objectives of the research, describing its methodology, and identifying the areas of the literature review on the theory of strategic HRM and Chinese businesses.
KEYWORDS: Proposal, HRM, construction company, China,
C/B/4273. Entry of British Gas to China's renewable energy market
- WORDS:
- 2000
- DATE:
- 2011
- PRICE:
- 29.99 GBP
The paper examines the expansion of British Gas into China conducting Porter’s Five Forces analysis of the UK renewable energy industry, and suggesting recommendations for British Gas to choose a joint venture as an entry strategy to China.
KEYWORDS: Entry, British Gas, China, renewable energy, joint venture, Porter’s Five Forces,
C/B/4232. HRM in China: international business perspective
- WORDS:
- 2250
- DATE:
- 2011
- PRICE:
- 29.99 GBP
The paper examines the practices of human resource management (HRM) in China to identifying cultural differences between HRM approaches in China and the UK. The profile of China is presented, factors influencing Chinese HRM are explored including the state and legal framework, management-employee relations and management styles. Recommendations are suggested about HRM issues that should be considered by the fictional electronic company ABC International, planning to expand to China.
KEYWORDS: HRM in China, international business, ABC International, cultural differences,
C/B/4221. Expansion of Eon Energy UK to Chinese renewable energy market
- WORDS:
- 2200
- DATE:
- 2011
- PRICE:
- 29.99 GBP
The paper looks at the expansion of the renewable energy company Eon Energy UK (part of the global Eon Group) to China. An overview of the company is presented, their SWOT, PEST and Porter’s Five Forces analysis is conducted, the options of the Chinese market entry are examined, recommendations are suggested about Eon’s strategy in China.
KEYWORDS: Eon Energy UK, Chinese market, renewable energy, SWOT, PEST, Porter’s Five Forces,
C/B/4148. An examination of the management of cultural integration when internationalizing into the Chinese market
- WORDS:
- 1550
- DATE:
- 2011
- PRICE:
- 19.99 GBP
This paper examines the management of cultural integration in regards to internationalizing into the Chinese market. The paper begins by introducing the aim of the study, which is to demonstrate how a UK company can manage its cultural integration process into the Chinese Market. The next section performs an evaluation of the cross cultural issues in relation to internationalisation as well as the way in which integration into the Chinese market can be managed. The paper then examines expatriate selection and retention techniques.
KEYWORDS: Management, cultural integration, internationalization, Chinese market, expatriate selection, expatriate retention, expatriate!,
C/B/4109. Dissertation. Factors affecting localization strategy of fast food companies in Asian countries
- WORDS:
- 10050
- DATE:
- 2011
- PRICE:
- 109.99 GBP
The dissertation investigates the use of the localization strategy by fast food companies expanded to Asian countries. Literature is reviewed on the importance of the local cultural knowledge in international business, the balance between adaptation and standardization, the strategies of globalization and glocalisation, etc. The methodology of the research is based on the analysis of secondary data and a case study of McDonalds in India, Starbucks in China, and Kentucky Fried Chicken (KFC) in Japan. Conclusions are made about the factors affecting the success of the localization strategy of the fast food companies in Asia.
KEYWORDS: Dissertation, localization, fast food companies, Asian countries, McDonalds India, Starbucks China, Kentucky Fried Chicken, KFC Japan, globalization, glocalisation,
S/B/631. An evaluation of business challenges and opportunities in China
- WORDS:
- 2150
- DATE:
- 2011
- PRICE:
- 29.99 GBP
This paper examines the business challenges and opportunities in China, through use of a very detailed PEST analysis. Each aspect of the PEST analysis is discussed in reference to opportunities and challenges, and the paper concludes with an in depth conclusion.
KEYWORDS: Business challenges, business opportunities, China, PEST!,
S/M/625. Marketing of new Dell laptops in China
- WORDS:
- 4300
- DATE:
- 2011
- PRICE:
- 49.99 GBP
The paper looks at the brand management of new Dell laptops in China discussing the marketing and advertising strategies used in the Chinese market, conducting SWOT and Ansoff analysis, evaluating the company’s approaches to market research, and making conclusions about Dells’s options in China.
KEYWORDS: Marketing, Dell laptops, China, SWOT, Ansoff,
C/M/2155. Dissertation. Impact of Western culture on Chinese consumer behaviour towards fast food
- WORDS:
- 6300
- DATE:
- 2011
- PRICE:
- 69.99 GBP
The dissertation examines the behaviour and perceptions of Chinese customers towards fast food analyzing marketing strategies that can best promote fast food in China. Literature is reviewed on the theory of consumer behaviour, the Chinese dining culture, the impacts of fast food advertising of eating patterns, etc. Primary research is conducted through questionnaires distributed among 100 respondents. Conclusions are made about the role of Chinese culture in defining taste preferences of Chinese consumers.
KEYWORDS: Dissertation, Western culture, Chinese consumer behaviour, Chinese fast food, advertising,
C/HR/1038. An examination of HRM Strategies in China
- WORDS:
- 2450
- DATE:
- 2011
- PRICE:
- 29.99 GBP
This paper examines human resource management (HRM) in China in view of the economic changes that have occurred there. The paper begins by outlining the transformation of the Chinese economy, and follows this with a review of the theory that surrounds the topic. The paper provides an overview of Chinese HR practices in general, and then discusses this specifically in relation to Chinese private companies. The integration of business strategies with HRM systems are examined in conclusion.
KEYWORDS: Human resource management, HRM, China, economic development, Chinese economy, HRM System, business strategy,
C/B/3708. Compare and contrast the business systems in Japan and China
- WORDS:
- 2400
- DATE:
- 2011
- PRICE:
- 29.99 GBP
This paper focuses on the similarities and differences between the Japanese and Chinese business systems. Both business systems are analysed in terms of culture, structure and management.
KEYWORDS: Japan, China, business systems, business culture, business management, business structure,
C/B/3652. Business structure of Japan, China and Germany
- WORDS:
- 1150
- DATE:
- 2011
- PRICE:
- 19.99 GBP
This paper discusses the business structure of Japan, Germany and China. Japan and Germany are discussed in reference to issues of reform, whilst the paper analyses China in relation to its business structure and growth. However, the paper begins with an examination of Alfred Chandler’s business structures and culture theory.
KEYWORDS: Business structure, Japan, Germany, China, business reform, business structure, business growth, Alfred Chandler,
C/M/2028. Issues of international business and culture
- WORDS:
- 1000
- DATE:
- 2011
- PRICE:
- 19.99 GBP
The paper offers a review of articles that address the issues of international business transactions with regard to differences in organisational culture, explain the importance of Guanxi (connections) in Confucian society, and examine the role of knowledge creation for the company success.
KEYWORDS: international business, international culture, Guanxi, knowledge creation,
C/B/3606. Dissertation. EasyJet Airline in China
- WORDS:
- 13800
- DATE:
- 2011
- PRICE:
- 139.99 GBP
The dissertation investigates the expansion of EasyJet to the new emerging market of China presenting the history and background of the company, discussing their strategy to expand to China, and addressing the issues and obstacles that EasyJet can face in China. Literature is reviewed on the history and features of low cost carriers and the attractiveness of the Chinese market. Analysis of EasyJet is performed including the use of Porter’s five forces model, risk analysis, production analysis, pricing analysis, capital budgeting, human resource analysis, etc. The issues of leadership in EasyJet are examined. The methodology of the research is based on secondary and primary data obtained from the questionnaire aimed to address leadership issues. Conclusions are made about EasyJet’s prospects within the Chinese aviation market suggesting recommendations about best strategic options.
KEYWORDS: Dissertation, Easy Jet, low cost airline, China, Porter’s five forces, leadership,
C/B/3231. Dissertation. An Analysis of EasyJet Airline system adopted in China
- WORDS:
- 13500
- DATE:
- 2010
- PRICE:
- 139.99 GBP
This dissertation examines Easyjet, the low budget airline company, and aims to discuss extending operations to China. The paper has four objectives, to examine the management issues that Easyjet face, to assess whether fuel costs are an issue, to identify the cost/budgeting issues, and to assess the operational issues. The dissertation aims to propose solutions to all of the issues mentioned. The background to Easyjet is provided, and the review of literature examines low cost carriers, and provides a definition for it. The dissertation then thoroughly examines the issues that Easyjet face including managerial economics, capital budgeting, financial capabilities, and human resource management. The leadership and management approaches are examined in great detail. Data is collected through use of the Multifactor Leadership Questionnaire, which was accompanied by a descriptive cover letter. The research sampling is evaluated, as is the limitations of the research. The findings are then presented and analysed, and the relationship between leadership skills and organisational outcomes are examined.
KEYWORDS: Dissertation, Easyjet, low budget airline, management issues, fuel costs, cost issues, budget issues, managerial economics, capital budgeting, financial capabilities, human resource management, leadership, Multifactor Leadership Questionnaire,
C/B/3154. Chinese economy, furniture industry and position of IKEA China
- WORDS:
- 2550
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper examines the environment of China conducting PESTLE analysis of the country, presenting Porter’s 5 forces analysis of the Chinese furniture industry, discussing economic and political reforms in China with regard to foreign direct investment, and examining the strategic and cultural development of IKEA in China.
KEYWORDS: Chinese economy, PESTEL, Porter’s five forces, IKEA, Chinese furniture industry,
C/B/3036. Dissertation. Success Factors of European Medium-Sized Organisations in China
- WORDS:
- 9650
- DATE:
- 2010
- PRICE:
- 99.99 GBP
The dissertation examines the performance of the European medium-sized enterprises (ME) in China to identify the factors behind their success. The review of literature touches on the nature of ME, the current trends in the business environment of China, success determinants of ME performance in the Chinese market, the challenges of the Chinese market, etc. The methods of the research combine quantitative and qualitative analysis of secondary data and primary data collected from interviews and questionnaires. Conclusions are made about the factors that are crucial for the successful operations of ME in China.
KEYWORDS: Dissertation, Success Factors, European Medium-Sized Organisations, China,
C/M/1657. Analysis of Marks and Spencer's Chinese market and new product
- WORDS:
- 2000
- DATE:
- 2010
- PRICE:
- 29.99 GBP
This paper focuses on Marks and Spencer and their market position. Special attention is paid to the company’s current strategies regarding global management, in view of their entry into the Chinese market. The paper evaluates the company’s new products, new markets and product portfolio, explaining the company’s interest in the Chinese market. The paper suggests a marketing plan for the company, referring to possible cultural implications of the launch of their new service, the credit card.
KEYWORDS: Marks and Spencer, strategies, global management, Chinese market, marketing plan, cultural implications,
C/M/1649. Impact of Culture and Social Environment on International Marketing in China
- WORDS:
- 1850
- DATE:
- 2010
- PRICE:
- 19.99 GBP
The paper addresses the debate on the role of standardisation and localisation in international marketing analysing the features of the Chinese culture along the lines of Hofstede’s and PESTLE models, and making conclusions about effective approaches to marketing products in China.
KEYWORDS: Chinese culture, International Marketing in China, PESTLE, Hofstede,
C/B/2691. Body Shop's entry into China
- WORDS:
- 3750
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper examines the possible entry of The Body Shop to China investigating the Chinese beauty and cosmetics market by conducting its PEST, competitors and value chain analysis. Core competences of The Body Shop are identified, their market entry mode is discussed.
KEYWORDS: The Body Shop, China, PEST, competitor analysis, value chain,
C/B/2686. Organisational Structure and Internationalisation Strategy of Coffee Republic in China
- WORDS:
- 1700
- DATE:
- 2010
- PRICE:
- 19.99 GBP
The paper looks at the organisational structure of the international coffee chain called Coffee Republic examining their approach to internationalisation and the strategy of their entry to the Chinese market.
KEYWORDS: Internationalisation, Organisational Structure, Coffee Republic, entry to China,
C/B/2666. Outline the issues involved if a Western company wishes to set up a manufacturing facility in the people's republic of China
- WORDS:
- 2050
- DATE:
- 2010
- PRICE:
- 29.99 GBP
China is the manufacturing base of the world. However, Western companies are faced with some serious challenges in setting up a manufacturing facility in China. This essay reviews the diverse issues involved in setting up international operations in China. Human resource problems are addressed along with the political and legal challenges that could greet a potential entrepreneur when trying to start up business in this nation.
KEYWORDS: West, East, China, western, manufacture, manufacturing, start up, business, international operation, IPR, IHRM, entrepreneur,
C/B/2620. International development of IT companies in China
- WORDS:
- 3150
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper conducts PEST analysis of the macro-economic environment of the Information Technology (IT) sector in China and examines the strategies of entry and expansion used by the leading Chinese IT companies including Lenovo. The frameworks of companies’ international growth are reviewed comparing Ghemawat’s CAGE model and Lasserre’s typology of strategic alliances, and applying Lasserre’s model to evaluate Lenovo’s acquisition of the PC business of IBM.
KEYWORDS: IT sector in China, PEST, Lenovo, IBM, international growth, strategic alliances,
C/B/2498. Strategies of quick service restaurants in new markets: McDonald's and KFC in China
- WORDS:
- 2400
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper examines international practices of quick service restaurant operators discussing their replication or adaptation strategy in the new markets. The benefits of the replication approach are outlined comparing McDonald’s and KFC experiences in China, their use of strategic tools, supply chain and logistics management, etc. The paper is based of “McDonalds and KFC: recipes for success in China” case study and is answering the following questions: Based on evidence from the case study and other sources, critically evaluate the processes by which quick service restaurant operators can make replication versus adaptation decisions when entering new markets. What do you conclude? With reference to the Chinese operating environment outlined in the case study, describe and discuss the analytical frameworks that a quick service restaurant chain might employ to explore the potential of a new market. In your discussions, you should identify any limitations of the analysis methods you select. McDonald’s and Yum! pursue aggressive globalisation strategies. Describe and discuss how they can manage the cultural issues that result from being a global player. Compare and contrast the approaches of McDonalds and Yum! (KFC) to supply chain and logistics management in their Chinese operations. Your answer should include an evaluation of the risks associated with their approaches.
KEYWORDS: Internationalisation strategies, quick service restaurants, replication strategy, adaptation, McDonald’s and KFC in China,
C/B/2497. Strategic Management of McDonald's & KFC in China
- WORDS:
- 2250
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper examines the approaches to strategic management of KFC (Yum) and McDonald’s in China comparing their market segmentation, marketing communication campaigns, supply chain and logistic management, production and manufacturing process, etc.
KEYWORDS: Strategic management, marketing segmentation, marketing communication campaigns, KFC Yum China, McDonald’s China,
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- Sociology
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