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International Business in China

S/B/546. ABF entry to China through acquisition of Ovaltine

WORDS:
2700
DATE:
2010
PRICE:
29.99 GBP

The paper looks at ABF (Associated British Foods) entry to China through the acquisition of the international malt brand Ovaltine from Novartis including their operations in China, with the follow up arrangement of a joint venture with Shanghai Mailing Aquarius Group. The opportunities and risks of entering China are analysed with references to the theory of internalisation. Advantages and disadvantages of acquisitions are identified, recommendations are suggested about risk minimization for ABF.

 

KEYWORDS: ABF, Associated British Foods, entry to China, acquisition, Ovaltine, Novartis, country risks,