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P/B/245. Dissertation: Entrepreneurial Behaviour and Motivation in Franchise Organisations?
- WORDS:
- 12000
- DATE:
- 2003
- PRICE:
- 129.99 GBP
This dissertation explores the subject of Franchising and Entrepreneurial Management. Dissertation aims to explore whether management of Franchise Organisations has explicit Entrepreneurial Behaviour and high Motivation and whether there exists any causality between the franchisee and entrepreneurship. Dissertation contains methodology and primary research and is using case study of franchiser and multiple-unit franchisees (MUF).
KEYWORDS: dissertation, entrepreneurial, behaviour, motivation, franchise, organisations,
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