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Family Business
C/B/3177. The performance and success criteria of the family business: case study of the Benetton Group
- WORDS:
- 2350
- DATE:
- 2010
- PRICE:
- 29.99 GBP
This paper examines the family business, and uses the Benetton Group, an Italian fashion giant as a case study. The paper begins by offering a detailed definition of the family business, followed by an analysis of performance and success of this business type generally. The paper compares the performance and success of the family business to ordinary businesses. The next section concentrates on the Benetton group, aiming to examine how they achieved success.
KEYWORDS: Family business, Benetton Group, Italian fashion, performance, success!,
Other Papers On: Family Business
Other Papers On: Benetton
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Keywords Tag Cloud
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