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Corporate Strategy: Theoretical Aspects

S/B/627. Contribution of strategy and superior product development to company's profitability

WORDS:
2050
DATE:
2011
PRICE:
29.99 GBP

The paper looks at the importance of strategy for organisations highlighting the role of a clear strategy in the company’s performance, arguing that profitability does not depend solely on the development of superior products, and identifying other sources of profitability.

 

KEYWORDS: Strategy, superior product, profitability,