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Corporate Strategy: Theoretical Aspects
C/B/1045. Strategic Planning: Linking the Past to the Future
- WORDS:
- 3100
- DATE:
- 2008
- PRICE:
- 39.99 GBP
The paper reflects on the statement that the integration between future business opportunities and past and present experiences and behaviours is a basis for strategy development. The usefulness of this perspective is argued considering the aspects of positioning, planning and implementation involved in the development of its strategic plan.
Other Papers On: Corporate Strategy: Theoretical Aspects
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