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Corporate Strategy: Case Studies

C/N/389. American Well: The doctor will e-see you now. A Harvard Business School case study

WORDS:
2100
DATE:
2010
PRICE:
29.99 GBP

This paper analyses “American Well: The Doctor Will E-See You Now” a Harvard Business school case study by Elie Ofek and Ron Laufer. American Well offer an online ‘care system’ which allow consumers to connect with physicians immediately, regardless of geographic location and subject to an internet connection. This paper offers background analysis, a problem statement, problem analysis, identification and evaluation of alternatives, and strategic recommendations. As such, the operations and business approach of American Well are evaluated and recommendations are made as they look to enter international markets.

 

KEYWORDS: American Well, Online care, technology, clinicians, physicians, internet, doctors, international market, strategic analysis, healthcare, Harvard, case study,

 
Other Papers On: Health care
Other Papers On: American Well