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Corporate Social Responsibility

S/B/93. By what means and with what success can companies claim to be realising the concept of Corporate Social Responsibility?

WORDS:
2700
DATE:
2004
PRICE:
29.99 GBP

The concept of Corporate Social Responsibility (CSR) has become more important to companies since the rise of the green movement in the 1970s. Governments and Non- Governmental Organisations (NGOs) such as Greenpeace and Friends of the Earth have had to develop new ways and means to measure the success companies claim to be making towards the goal of CSR. This essay will look at what is meant by the concept of CSR and how it is applied to modem business practices. The essay will also show what means are available to organisations to support them with CSR and with what success companies can claim to be realising the concept.

 

KEYWORDS: means, success, companies, claim, realising, concept, corporate, social, responsibility,