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Corporate Social Responsibility

C/B/4102. Corporate social responsibility in Shell

WORDS:
1600
DATE:
2011
PRICE:
19.99 GBP

The paper examines the approaches to corporate social responsibility (CSR) used by Royal Dutch/Shell Group providing the business profile of the company, discussing the causes and consequences of the Brent Spar oil spill disaster of 1995, and discussing the company’s efforts to enhance their corporate image through CSR policies. Recommendations to the company’s management are suggested.

 

KEYWORDS: Royal Dutch/Shell Group, CSR, corporate social responsibility, Brent Spar, oil spill,

 
Other Papers On: Royal Dutch/Shell Group