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Competitive Advantage

C/B/1227. Rise and fall of Palm Computing in Handheld Operating Systems

WORDS:
1500
DATE:
2008
PRICE:
19.99 GBP

The paper looks at the risks and successes of the operating systems (OS) industry presenting a case study on Palm Computing (PC) OS. Palm's unique strategy of gaining control over the OS market is described highlighting the success of their investment in innovation, research and development (R&D), etc. PC competition with Microsoft is discussed identifying Palm's competitive advantage and exploring the reasons why they haven't sustained it. The paper has no reference list.

 

KEYWORDS: Palm Computing, handheld computing systems, Microsoft,

 
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