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Business Plans

P/B/852. Business plan for online car rental service in London

WORDS:
6500
DATE:
2006
PRICE:
69.99 GBP

The paper addresses the problem of London traffic jams introducing a proposal for a new car rental service based on online booking. An overview of the company is provided, their products and services are described, competitive advantages of the company are outlined, marketing analysis is conducted using Porter?s 5 forces model, describing the company?s main competitors, outlining their prospective marketing strategy, etc. Company?s web plan, management structure, financial plan, etc. are discussed.

 

KEYWORDS: Business plan, car rental, traffic, London, online,

 
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