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Business Plans
C/B/4385. Business Plan for The Chic Club
- WORDS:
- 4600
- DATE:
- 2012
- PRICE:
- 49.99 GBP
The paper offers a business plan for a start-up venture The Chic Club, an innovative online fashion retail store introduced by NEXT. The rationale of starting the business is explained, market analysis of the online retail industry is conducted using the models of PESTEL and Porter’s Five Forces, the store’s consumer profile is presented, the objectives and strategies of the business are analyzed using the model of SWOT. Marketing mix analysis is conducted, organisational, operational and financial plans are developed for three years ahead.
KEYWORDS: Business Plan, The Chic Club, PESTEL, Porter’s Five Forces, SWOT, NEXT,
Other Papers On: NEXT
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Other Papers On: Strategic Analysis
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