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Business Plans

C/B/1316. Role of managers in present business environment

WORDS:
3000
DATE:
2008
PRICE:
39.99 GBP

The paper examines the role of external factors in shaping organisations' strategies and the qualitative methods used by the management to set long term plans. The process of business planning is discussed showing the application of an extended PESTEL model and SWOT model.

 

KEYWORDS: business planning, SWOT, PESTEL,

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