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C/B/3092. Organisational Trust in Procter & Gamble

WORDS:
2450
DATE:
2010
PRICE:
29.99 GBP

The paper looks at the concept of organisational trust reviewing theoretical approaches to the phenomenon, discussing barriers to organisational trust that hinder organisational growth, and offering a case study of interpersonal, organisational and cultural barriers to trust in Procter & Gamble (P&G).

 

KEYWORDS: Organisational trust, Procter & Gamble, P&G,

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