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Business Issues
C/B/3044. Examination of creativity as a business concept
- WORDS:
- 3400
- DATE:
- 2010
- PRICE:
- 39.99 GBP
This paper examines creativity as a concept in relation to business. The paper begins by discussing aspects of creativity and relates it to business, followed by an analysis of the seven stages of creativity. These are inspiration, clarification, evaluation, distillation, incubation, and perspiration. Each aspect is discussed, followed by an evaluation of the link between value and creativity. The impact of creativity on business is examined, and the paper concludes by analysing the ways of fostering creativity and by identifying barriers to creativity.
KEYWORDS: Creativity, business, inspiration, clarification, evaluation, distillation, incubation, perspiration, value, fostering, barriers, innovation,
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