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Business ethics

C/B/976. McDonald's: complementary paradigm for approaching ethical dilemmas

WORDS:
1500
DATE:
2008
PRICE:
19.99 GBP

The paper examines ethical dilemmas faced by McDonald's critically evaluating the company's performance in relation to key ethical principles. The background of McDonalds is described, types of ethical approaches are identified from individual, corporate and international perspectives, frameworks of dealing with ethical dilemmas are considered to improve McDonald's corporate social responsibility (CSR) practices.

 

KEYWORDS: Business ethics, deontological, teleological, moral, McDonalds, CSR, corporate sustai,

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