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S/F/248. Proposal. Strategic Management Accounting in Marriott International hotels

WORDS:
1950
DATE:
2010
PRICE:
19.99 GBP

The paper proposes research into the theory of strategic management accounting (SMA) and its application in Marriott International hotels. SMA definitions are provided, the aim of the proposed research is detailed, literature is reviewed on the SMA role and practices in the hospitality industry, the methods and relevance of the research are discussed, the timetable of the work is outlined.

 

KEYWORDS: Proposal, Strategic Management Accounting, Marriott International hotels,

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