Browse our collection of papers in
Financial Management

C/F/1119. To what extent can social media sites like Twitter increase revenue generation?

WORDS:
1750
DATE:
2011
PRICE:
19.99 GBP

This paper aims to discuss the way in which social media sites like twitter can increase revenue generation. The paper provides the background to twitter, and to other social networking sites. Twitters expenses are discussed, like SMS revenue, monitoring the external brand and ad promotions. All of this is analysed to assess how Twitter can increase revenue.

 

KEYWORDS: Social media, Twitter, revenue, SMS, ad promotions,

 
Other Papers On: Twitter
Other Papers On: Financial Management