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Financial Analysis

S/B/645. Strategic proposal for Discovery Communications

WORDS:
4300
DATE:
2011
PRICE:
49.99 GBP

This paper examines Discovery Communications, a global media company, and begins by providing an overview of the company. This is followed by a stakeholder analysis and a discussion regarding power issues and corporate social responsibility. The paper carries out a financial analysis of the company from 2009 to 2011. Cultural aspects of the organisation are discussed in reference to their corporate culture and the paper uses the culture web to further the analysis. A range of strategic analysis tools are used namely value chain, PESTEL, Porters five forces, SWOT, and the Ansoff matrix. All of the analyses are provided in detail, and the paper concludes by providing recommendations for alternative strategies for the company.

 

KEYWORDS: Discovery Communications, stakeholder analysis, corporate social responsibility, financial analysis, corporate culture, value chain, PESTEL, Porters five forces, SWOT, Ansoff matrix,

 
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