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Retailing and Merchandising
C/FC/226. UK small retailers: challenges of current recession
- WORDS:
- 3550
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper examines the position of UK small retailers during the current economic downturn and financial crisis. Literature is reviewed on the changes in the retail sector, the strategies needed by retailers to attract and retain customers, the current challenges faced by high street retailers, particularly small retail shops, etc. Actions are suggested to help small businesses manage through the challenges conducting Porter’s Five Forces analysis of the retail sector.
KEYWORDS: UK small retailers, Porter’s Five Forces, economic recession,
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