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Fashion

C/FC/236. Examination of fast fashion and marketing

WORDS:
1400
DATE:
2010
PRICE:
19.99 GBP

This paper examines fast fashion in relation to marketing, presenting research in to the fashion market. The paper begins by describing the origin of fast fashion, followed by an evaluation of fast fashion philosophy. The paper examines the market focusing on issues like the competitors in the market, like zara and H&M. The paper examines past data on the market and presents the findings from a survey completed by 30 participants, both of these areas form the data collection methods. The paper concludes by discussing the possible death of the fast fashion industry.

 

KEYWORDS: Fast fashion, marketing, competitors, Zara, H&M,

 
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