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Demand and Elasticity

P/E/238. Elasticity of demand: theory and case study

WORDS:
1000
DATE:
2005
PRICE:
19.99 GBP

The paper examines theoretical aspects of the elasticity of demand for goods providing definitions of the concept and an overview of the factors influencing the elasticity of demand. A case study of the Easy Group owned by Stelios Haji-Ioannou is conducted highlighting income and cross elasticity of demand.

 

KEYWORDS: elasticity, demand, theory, study,

 
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