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P/B/435. Going global: strategies of ?Ford 2000 and Powersis

WORDS:
3000
DATE:
2005
PRICE:
39.99 GBP

The paper looks at the concept of ?Ford 2000? for Powersis, the global profit centre. An overview of the electric power conversion industry is presented, the benefits of global organisations are outlined using Michael Porters Value Chain model. The description of the Powersis Company is given including their infrastructure, procurement, operations, logistics services, etc. The companys benefits and losses from imitating Fords strategy are assessed. Recommendations are offered to minimise the disadvantages of a global structure.

 

KEYWORDS: global, strategies, ford, powersis,

 
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