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Website Analysis and Comparison

C/EI/201. Ebuyer and PC World as Online Retailers: Comparative Analysis of Websites

WORDS:
1850
DATE:
2011
PRICE:
19.99 GBP

The paper analyses the websites of two computer hardware and software retailers, i.e. Ebuyer and PC World. Comparisons are made along the lines of the brand image, key customers, usability, etc. Recommendations are suggested about the strategies that can help the companies to maintain their competitiveness in the virtual marketplace.

 

KEYWORDS: Ebuyer, PC World, website analysis,

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