Browse our collection of papers in
Social Networking
C/M/2426. Proposal. Customer Loyalty in Online Social Networking: Effectiveness and Scope for Traditional Offline Typologies
- WORDS:
- 2500
- DATE:
- 2011
- PRICE:
- 29.99 GBP
This is a proposal for a study on customer loyalty in online social networking, and begins by providing background information on the subject. The objectives of the study are to determine the effectiveness of traditional customer loyalty typologies for online social networking websites’ users, to determine how ‘trust’ and ‘social presence’ are important determinants of customer loyalty in an online social networking website, and to determine the effectiveness of the typologies of customer loyalty and the in retaining users online. The proposal then details the planned methodology and programme of work.
KEYWORDS: Proposal, customer loyalty, online social networking, customer loyalty typologies, trust, social presence!,
C/EI/242. Cloud computing and social networking
- WORDS:
- 1100
- ADD-ONS:
- 9-slide Presentation
- DATE:
- 2011
- PRICE:
- 19.99 GBP
The paper examines potential effects of cloud computing on social networks looking at related business opportunities and evaluating positive and negative ramifications associated with the integration of cloud computing and social networking. A 9-slide presentation of the paper is supplied in a separate file.
KEYWORDS: Cloud computing, social networking,
C/EI/241. Web 2.0 and Web 3.0 technologies and their use in knowledge management
- WORDS:
- 1100
- DATE:
- 2011
- PRICE:
- 19.99 GBP
The paper looks at the use of Web 2.0 and Web 3.0 information technologies explaining the features of both types of technologies in users’ interactions through semantic networks, and examining the application of Web 2.0 and Web 3.0 in the process of knowledge management in business environments.
KEYWORDS: Web 2.0, Web 3.0, information technologies, knowledge management,
C/EI/238. Social networking: security threats and strategic implications
- WORDS:
- 1950
- DATE:
- 2011
- PRICE:
- 19.99 GBP
The paper addresses the evolution of Social Networking Applications (SNA) assessing their threats to security. Reports and statistical data on cyber attacks through SNA are reviewed outlining strategic implications of security issues for IS and IT management within organisations.
KEYWORDS: Social networking applications, SNA, security threats,
C/EI/237. Integration of social networks into family
- WORDS:
- 1050
- DATE:
- 2011
- PRICE:
- 19.99 GBP
The paper examines a new trend of social networking related to its integration into the family structure by providing assistance to family members faced by crises. An increasing popularity of social networking sites (SNS) is discussed showing the advantages and disadvantages of their integration into the family.
KEYWORDS: Integration into family, social networks,
C/EI/235. Impacts of new media on internal communications
- WORDS:
- 2800
- DATE:
- 2011
- PRICE:
- 29.99 GBP
The paper examines the impacts of the Web 2.0 technology that allowed a new form of communication, i.e. few-to-many communication through social networking websites, blogs, wikis, etc. The features of the new media are explored showing how it has blurred the boundaries between internal and external communications, and arguing its nature as a time waster.
KEYWORDS: New media, social networking, internal communications,
C/EI/234. Proposal. Effectiveness of social media as marketing tool for building brand awareness
- WORDS:
- 1550
- DATE:
- 2011
- PRICE:
- 19.99 GBP
The paper proposes to investigate the usage of social media as a means of interaction between people and brands used by marketers. The background of the research is explained, its aims and objectives are outlined, literature is reviewed on the marketing potentials of social media, research methodology and limitations are described, the structure of the dissertation is presented.
KEYWORDS: Proposal, social media, marketing tool, brand awareness,
C/M/2331. Dissertation. Impact of social networks and online communities on fashion clothing businesses in Singapore
- WORDS:
- 5850
- DATE:
- 2011
- PRICE:
- 59.99 GBP
The dissertation examines the effects of online marketing and retailing by fashion clothing businesses in Singapore on their sales and revenues. Literature is reviewed on the Singaporean fashion retail industry and its online retailing, the features and impacts of social network marketing, the role of social ads, etc. The methodology of the research is based on the combination of secondary sources and primary data obtained from interviews with the owners of fashion houses in Singapore. Conclusions are made about the role of online marketing in the fashion clothing industry of Singapore.
KEYWORDS: Dissertation, social networks, online communities, fashion clothing, Singapore,
C/EI/226. Review of “Tesco launches official facebook page”
- WORDS:
- 1450
- DATE:
- 2011
- PRICE:
- 19.99 GBP
This paper reviews the article published in the Marketing magazine titled “Tesco launches official facebook page” 14 March 2011. The review presents a brief summary of the article, and follows with an analysis of the articles content. As well as analysing the articles content, the paper evaluates the secondary literature that relates to the subject. The review also defines relevant key words and terminology before conclusions are made. This paper is supported by the article in question.
KEYWORDS: Marketing magazine, Tesco launches official facebook page, review, Tesco, facebook,
C/EI/222. Social media marketing programmes at Norwich Business School
- WORDS:
- 2750
- DATE:
- 2011
- PRICE:
- 29.99 GBP
This paper focuses on Norwich Business School, and aims to consider whether they should incorporate social networking into their marketing programme. Interactive marketing and social media are both discussed, as well as the benefits of social media in an educational setting. The risks and issues associated with social media in an education is examined, and the paper presents recommendations for the business school.
KEYWORDS: Norwich Business School, social networking, marketing programme, Interactive marketing,
C/EI/216. The impact of social media on the formation of civil movements
- WORDS:
- 2400
- DATE:
- 2011
- PRICE:
- 29.99 GBP
This paper examines the impact of social media on the formation of civil movements against authoritarian regimes since 2005. The movements examined are the 2007 Lawyers Movement against President Pervez Musharraf of Pakistan, uprisings against president Zain Al Abidine Ben Ali of Tunisia, and the uprisings against Hosni Mubarak of Egypt respectively. The paper begins by defining social media and civil society movements, before examining the three civil movements mentioned. Conclusions are made regarding the role that social media played in mobilising the civil movements.
KEYWORDS: Social media, civil movements, authoritarian regimes, Lawyers Movement, President Pervez Musharraf, Pakistan, Zain Al Abidine Ben Ali, Tunisia, Hosni Mubarak, Egypt,
C/EI/214. Role of social networking in business growth: cases of LEGO and IKEA
- WORDS:
- 2200
- DATE:
- 2011
- PRICE:
- 29.99 GBP
The paper examines the impacts of social networking (SN) on business growth outlining the advantages and disadvantages of social networking for consumers and businesses, and using a case study of SN role in the development of the toy producer LEGO and the furniture company IKEA. The concept of network economy is explained.
KEYWORDS: social networking, business growth, LEGO, IKEA,
S/EI/78. The consequences of social networking on the self and identity
- WORDS:
- 1100
- DATE:
- 2011
- PRICE:
- 19.99 GBP
This paper examines the concept of the self and identity in relation to social networking. The main functions of social networking sites are assessed, and the paper examines the relationship they have with society. The impact that they have on individuals is discussed in reference to the self and identity.
KEYWORDS: Self, identity, social networking sites, society!,
C/EI/211. An examination of surveillance and privacy for members of social networking sites
- WORDS:
- 1900
- DATE:
- 2011
- PRICE:
- 19.99 GBP
This paper examines members of social networking sites (SNS) and aims to assess their concerns and attitudes regarding privacy and security threats. The paper reviews a wide range of literature regarding SNS, privacy, and surveillance in SNS. The methodology section is provided in detail, and the chosen data collection methods used is explained. The results from the research are identified, and the paper concludes with recommendations and suggestions for future study.
KEYWORDS: social networking sites, SNS, security, privacy, surveillance!,
C/C/262. Dissertation. Facial Recognition as Tool against Cyber Bullying
- WORDS:
- 15400
- DATE:
- 2011
- PRICE:
- 159.99 GBP
The dissertation investigates the use of facial recognition as a method to prevent cyber bullying. Literature is reviewed on the definitions and types of cyber bullying listing the methods uses by bullies on the Internet and mobile phones, discussing the adverse effects of the stress caused by cyber bullying on the victims of the bullies, explaining the intentions behind bullying, discussing the ways to reduce the strain caused by bullying, examining facial recognition technologies and their applications against the menace of cyber bullying, reviewing legislation against cyber bullying crime, outlining the respective roles of parents and school, etc. Conclusions are made about the threats of cyber bullying for the younger generation and the ability of facial recognition technology in combination with online communication channels to deal with the problem.
KEYWORDS: Dissertation, Facial Recognition, Cyber Bullying,
C/EI/185. Proposal. Risks and consequences of incorporating social networking into learning environments
- WORDS:
- 1050
- DATE:
- 2011
- PRICE:
- 19.99 GBP
The paper proposes to examine the impacts of participation in social network communities (SNC) on the experience of formal learning environments. The objectives of the proposed research are formulated, the sources and areas of the literature review are identified, research methodology is described. The paper has no references.
KEYWORDS: Proposal, social networking, learning environments,
C/T/151. Analysis of tourism in Amsterdam and the impact of social media
- WORDS:
- 5050
- DATE:
- 2010
- PRICE:
- 59.99 GBP
This paper examines Amsterdam, aiming to discuss the tourism industry. The paper begins by discussing the type of people that visit Amsterdam, focusing on aspects like where the visitors come from and how long they stay. The way in which the economic recession affected the industry is also discussed. The reasons for visiting Amsterdam are highlighted, like the attractions and night life, and the paper assesses the reputation that the City has is evaluated in view of the affect it has on tourism. Social media and tourism is examined, followed by an evaluation of the cities existing social media. The paper analyses what Facebook and Twitter does for the City, and the paper concludes by summarising thoughts on social media and the future impact on tourism.
KEYWORDS: Amsterdam, tourism, social media, economic recession, night life, Facebook, Twitter,
C/EI/143. Electronic community networks in organisations
- WORDS:
- 1600
- DATE:
- 2010
- PRICE:
- 19.99 GBP
The paper examines the use of electronic community networks (ECN) within organisations exploring their advantages and disadvantages for public libraries, local authority departments, and a voluntary organisation. Obstacles to the ECN implementation are identified suggesting solutions and presenting an action plan for an ECN project management.
KEYWORDS: Electronic community networks,
C/EI/137. Virtual communities and marketing: questionnaire
- WORDS:
- 550
- DATE:
- 2010
- PRICE:
- 9.99 GBP
The paper presents a questionnaire developed to examine the attitudes of university students to virtual communities (VC) and the VC impacts on customer loyalty towards brands within students.
KEYWORDS: Virtual communities, questionnaire, customer loyalty,
C/EI/136. Social media and marketing in UK
- WORDS:
- 1000
- DATE:
- 2010
- PRICE:
- 19.99 GBP
The paper examines the impact of social media on the marketing industry of the UK discussing how marketing messages get spread among the users of social networks, how marketers collaborate with online customers, the rise of viral marketing, etc. A study is proposed of online social media as a new frontier for retailers with the focus on Amazon.com.
KEYWORDS: Social media, social networks, UK marketing industry,
C/EI/135. Adoption of electronic CRM, knowledge management and social networking by Mind Training Systems
- WORDS:
- 2050
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper looks at the data security issues of adopting electronic customer relationship management (e-CRM), knowledge management (KM) and social networking (SN) practices by the training company Mind Training Systems (MTS). Recommended IT solutions are considered demonstrating the benefits and implications of e-CRM, e-KM and e-SN.
KEYWORDS: e-CRM, knowledge management, social networking, Mind Training Systems,
C/EI/134. Impact of Facebook on social capital
- WORDS:
- 3850
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper looks at the role of the social networking site Facebook in facilitating interactions and experience sharing between people. Contributions of Facebook to the creation and maintenance of social capital is examined with references to related academic research. The types of relationship and social connection between Facebook users are discussed.
KEYWORDS: Facebook, social networking, social capital, peoples interaction,
C/EI/132. Current issues in marketing within social media
- WORDS:
- 750
- DATE:
- 2010
- PRICE:
- 9.99 GBP
This paper looks at one current issue in marketing within the framework of social media. It considers the impact of Unilever’s decision to use be-spoke, invite only communities to become involved in new product innovation and development. The paper looks at how this will impact on the marketing community and which marketing theories are pertinent to the issue.
KEYWORDS: marketing, social media, marketing theory, Unilever, product development, community, users, customers,
C/B/2594. New social networking content aggregator All-in-One
- WORDS:
- 2250
- ADD-ONS:
- 3 Slides
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper reports on the development of an application that provides access to social networking sites from mobile phones. The existing social networking aggregators are described, SWOT analysis of the new product is conducted. Illustration to the paper is provided by a 3-slide presentation supplied in a separate file.
KEYWORDS: social networking, content aggregation, all-in-one, SWOT,
C/EI/131. Development of social networking content aggregator
- WORDS:
- 2250
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper reports on the development of an application that collates the material from two or more social networking sites. The innovation is critically evaluated discussing the sources of revenue related to the licensing of the application, the environmental factors that influence the marketing of the application (Porter’s Five Forces analysis), the risks associated with the idea, etc.
KEYWORDS: social networking sites, content aggregation, Porter’s Five Forces,
Subject Catalogue
- Dissertations and Proposals
- Analysis of Companies
- Analysis of Industries
- Architecture, Design and Technology
- Computing and Mathematics
- E-Commerce and E-Business
- Economics
- Education
- Engineering
- Fashion and Culture
- Finance and Accounting
- General Business
- History
- Hospitality and Tourism
- Human Resource Management
- International Relations
- Law
- Literature, Language and Theatre Studies
- Management and Organisational Behaviour
- Marketing
- Media, Music and Art
- Operations Management
- Philosophy
- Politics
- Psychology
- Science, Medicine and Nursing
- Sociology
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