Browse our collection of papers in
Search and Search Engines
C/EI/227. Dissertation. Factors affecting consumer's online search for information
- WORDS:
- 8700
- DATE:
- 2011
- PRICE:
- 89.99 GBP
The dissertation examines the relationships between online search patterns and consumers’ purchasing intentions to identify factors that influence consumers’ online search for information. Literature is reviewed on the use of the Internet as a marketing channel, the theory of consumer behaviour, the features of online information search, etc. The methods of the research are based on the analysis of secondary data and primary data obtained from online questionnaires and semi-structured telephone interviews. Conclusions are made about the relevance of the dissertation for online marketers and their understanding of the Internet utilization for online search and purchasing purposes.
KEYWORDS: Dissertation, online search for information, Internet marketing, consumer behaviour,
S/EI/77. Dissertation. Search Engine Optimisation
- WORDS:
- 9900
- ADD-ONS:
- 21-Slides Presentation
- DATE:
- 2011
- PRICE:
- 109.99 GBP
The dissertation looks at the principles and methods of search engine optimisation (SEO) examining techniques that can be utilised on web pages to boost a company search engine (SE) ranking. Literature is reviewed on the history of search engines’ development, the role of SE in online communication, the principles of SE work, etc. Approaches to SEO are detailed with regard to the SEO process, content, implementation, testing, etc. Experiments are conducted using SEO techniques to determine which of the search engines is most effective for businesses. Recommendations are suggested about the ways for a business to increase their SEO ranking. This dissertation is accompanied with 21-slides presentation.
KEYWORDS: Dissertation, Search Engine Optimisation, SEO,
C/EI/184. Global Digital Business and its Internet Search
- WORDS:
- 1600
- DATE:
- 2011
- PRICE:
- 19.99 GBP
The paper reviews a chapter “Global Digital Business” from the book “International Business and Management” by Phil Kelly. The summary of the chapter is presented, the search process for related websites is described, the search engine of Mintel is evaluated with regard to the information on Global Digital Business it provides.
KEYWORDS: Global Digital Business, Internet Search, Mintel, search engines,
C/EI/150. Proposal. Fuzzy clustering of search engine data
- WORDS:
- 600
- DATE:
- 2010
- PRICE:
- 9.99 GBP
This is a proposal for a paper based on fuzzy clustering of search engine data. The aims are to cluster search engine data using fuzzy logic to give rise to meaningful clusters, to identify suitable fuzzy clustering methods to cluster search engine data, to develop existing fuzzy clustering methods, and to extract information from search engine data using fuzzy clustering methods. The structure of the proposed paper is also outlined.
KEYWORDS: Proposal, fuzzy clustering, search engine, data, clusters, fuzzy logic,
S/C/109. Report on P2P, PeerDB and PIER Systems
- WORDS:
- 3800
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper examines the features of information communication technologies (ICT) of Peer-to-peer (P2P), Peer Database (PeerDB) and PIER comparing them with each other and focusing on the design and architecture of the PIER query engine intended to keep track of all nodes entering and leaving the network.
KEYWORDS: P2P, PeerDB, PIER, ICT, query engine, database, network,
S/EI/68. Innovations in Google
- WORDS:
- 1950
- DATE:
- 2010
- PRICE:
- 19.99 GBP
The paper examines the innovative practices of Google described as a ‘house of innovation'. Google's use of innovation is analyzed from the perspective of their business insights, imaginative solutions and innovative engineering of computer systems. The features of Google as an advances web search engine are identified, the company's innovative products and acquisition/partnership strategies are described.
KEYWORDS: Innovation, Google, web search engine,
S/EI/57. Analysis of Google as computer search business
- WORDS:
- 3400
- DATE:
- 2008
- PRICE:
- 39.99 GBP
The paper examines the position of Google within online search businesses conducting analysis along the lines of SWOT, governance structure, competitors, key success factors, etc. Description of the computer search industry is provided discussing Google's strategies with regard to AOL and Microsoft (MS) and the company's prospective software and e-commerce development.
KEYWORDS: ei, google, computer, search, business,
S/EI/32. Google Earth
- WORDS:
- 979
- DATE:
- 2007
- PRICE:
- 9.99 GBP
The paper examines the software used for the service Google Earth to view any location on the globe describing its versions, exploring the methods of search-making, and offering tips about the capabilities of the service.
KEYWORDS: Google Earth, location, globe,
E/EI/19. Information Policy in Google searches
- WORDS:
- 2000
- DATE:
- 2006
- PRICE:
- 29.99 GBP
The paper examines the ways of information retrieval in Google reviewing theoretical approaches to ‘search labour’ and conducting information searches on Elton John, E-Bay and YouTube to illustrate the labour involved in searching.
KEYWORDS: Information, Google, search,
E/EI/30. Electronic communication and public relations
- WORDS:
- 3500
- DATE:
- 2006
- PRICE:
- 39.99 GBP
The paper examines the impact of the Internet on the development of public relations (PR) reviewing the models of electronic communication, describing the Search Engine Optimisation (SEO) method and other e-communication tools.
KEYWORDS: Electronic, communication, public relations, PR, Internet, search engine,
E/EI/31. Active Search Engines produce better results than Passive Search Engines
- WORDS:
- 2000
- DATE:
- 2006
- PRICE:
- 29.99 GBP
The paper examines the Internet search engines providing background information on Google and Yahoo, and carrying out a survey to evaluate the quality of each search engine along the lines of speed, accuracy, acceptability, etc.
KEYWORDS: Search engine, Google, Yahoo, Internet,
E/EI/37. Ordinary and Meta search engines
- WORDS:
- 3500
- DATE:
- 2006
- PRICE:
- 39.99 GBP
The paper examines the methods of retrieving information from the World Wide Web (www) looking at meta search engines (DogPile, Jux2 and Savvy Search) and identifying their strengths and weaknesses as compared to other search engines.
KEYWORDS: World Wide Web, search engine,
P/EI/101. Effectiveness of Pagerank Google search
- WORDS:
- 1500
- DATE:
- 2006
- PRICE:
- 19.99 GBP
The paper examines the performance of Pagerank, a Google search algorithm, investigating whether it is possible to enhance the ranking of web search results. A project is implemented studying Google's indexing of page importance. Conclusions are made about the usefulness of Pagerank and the addition of a readability algorithm to conventional search engine
KEYWORDS: Pagerank, Google, search,
P/EI/75. Web search engines: comparative analysis
- WORDS:
- 4000
- DATE:
- 2006
- PRICE:
- 49.99 GBP
The paper examines various types of web search engines including general search engines and meta search engines, i.e. Google, Yahoo, MetaCrawle, Savvy-Search, etc. The key features of the World Wide Web are reviewed, search engines architecture is described, HITS and PageRank techniques of link analysis are compared, strategies for keyword creation and placement are reviewed.
KEYWORDS: Web search engine, ICT, Google, link analysis,
S/B/304. Strategic analysis of Google Inc
- WORDS:
- 1900
- DATE:
- 2006
- PRICE:
- 19.99 GBP
The paper examines the market position of the Google corporation and search engine looking at their market share, the role of their music features, the acquisition of YouTube and Pyra Labs, the expansion of Google to the Chinese market, etc.
KEYWORDS: Strategic behaviour, Google, YouTube, Pyra Labs,
P/EI/54. Web search: do we need professional intermediaries?
- WORDS:
- 3000
- DATE:
- 2005
- PRICE:
- 39.99 GBP
The paper investigates the issues of searching information on the Internet outlining the problems faced by end-users. It is argued whether the Internet databases are replacing library reference directories and whether end-users need any information professionals as intermediaries in their web search.
KEYWORDS: ei, web, search, professional, intermediaries,
S/EI/15. A comparison of the visibility of the University of Wales, Aberystwyth (UWA) and the University of Loughborough (UL) on search engines and in directories
- WORDS:
- 1000
- DATE:
- 2003
- PRICE:
- 19.99 GBP
An investigation into the visibility of the University of Wales, Aberystwyth (UWA) and the University of Loughborough (UL) on internet search engines and in directories. In particular, the search engine Google and the directory Yahoo! are discussed. The relative differences and similarities between the two popular methods of retrieval are compared.
KEYWORDS: ei, comparison, visibility, university, wales, aberystwyth, uwa, university, loughborough, ul, search, engines, directories,
Subject Catalogue
- Dissertations and Proposals
- Analysis of Companies
- Analysis of Industries
- Architecture, Design and Technology
- Computing and Mathematics
- E-Commerce and E-Business
- Economics
- Education
- Engineering
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- Finance and Accounting
- General Business
- History
- Hospitality and Tourism
- Human Resource Management
- International Relations
- Law
- Literature, Language and Theatre Studies
- Management and Organisational Behaviour
- Marketing
- Media, Music and Art
- Operations Management
- Philosophy
- Politics
- Psychology
- Science, Medicine and Nursing
- Sociology
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