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S/EI/57. Analysis of Google as computer search business

WORDS:
3400
DATE:
2008
PRICE:
39.99 GBP

The paper examines the position of Google within online search businesses conducting analysis along the lines of SWOT, governance structure, competitors, key success factors, etc. Description of the computer search industry is provided discussing Google's strategies with regard to AOL and Microsoft (MS) and the company's prospective software and e-commerce development.

 

KEYWORDS: ei, google, computer, search, business,

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ei search google engines information web university business p engine dissertation retrieval innovations peerdb effective affecting sufficient earth computer online pier consumer systems data global digital optimisation directories clustering factors proposal fuzzy internet wales results produce passive ordinary meta active relations searches policy electronic communication public effectiveness pagerank e visibility aberystwyth uwa loughborough comparison inc professional intermediaries comparative strategic ul
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