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General E-commerce
C/EI/73. E-Commerce: key features and benefits
- WORDS:
- 1900
- DATE:
- 2008
- PRICE:
- 19.99 GBP
The paper examines business strategies in e-commerce highlighting the key features and customer benefits of e-commerce. An overview of various strategies used in the market place is provided, the importance of relationship marketing is emphasised.
KEYWORDS: E-Commerce, relationship marketing,
Other Papers On: General E-commerce
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Keywords Tag Cloud
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